Factors Affecting Physician’s Behavior to Prescribe Generic Medicines in Pharmaceutical sector in egypt By Mohamed Helal Al-Siufy Supervised by Dr. Ramy William This paper was submitted in partial fulfillment of the requirements for the degree of MASTER OF BUSINESS ADMINISTRATION (MBA) At Victoria School of Management Switzerland March 2014 CHAPTER 1 INTRODUCTION 1.1 OVERVIEW Researchers argue that generics became widely prescribed by physicians especially since
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Urban Planning & Development Authority Professional Engineering Committee International Consultancy Engineering Offices Serial Reg. Office Name ID Engineer Class Speciality Expiry Date Interna Civil Engineering tional Interna Civil Engineering tional Interna Civil Engineering - Architectural tional Engineering - Mechanical Engineering Electrical & Electronic Engineering Interna Civil Engineering - Mechanical tional Engineering - Electrical & Electronic Engineering Interna
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KENYA AIRWAYS the pride of Africa. Strategic information management Table of contents: I. Introduction II. Mission and vision statements III. Performance of Kenya airways IV. Porters five forces of competitive advantage V. Nature of the airline market in relation to the five forces VI. A swot analysis for KQ VII. Recommendations VIII. References INTRODUCTION Kenya Airways Limited commonly known as Kenya Airways is Kenya’s flag carrier and largest airline and is engaged
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POLITICAL ENVIRONMENT Qatar also known as state of Qatar is a sovereign Arab state‚ located in western Asia. Its sole land border is with Saudi Arabia to the south‚ with the rest of its territory surrounded by the Persian Gulf. A strait of the Persian Gulf separates Qatar from nearby island state of Bahrain. Qatar has been ruled absolutely by Al-Thani family since the mid 19th century. Formerly a British protectorate noted for pearl hunting‚ it became independent in 1971. Since‚ then it has become
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Jetstar Airways Review of the Marketing Strategy and Its Effectiveness Student name: Li Wei‚ ACCA registration number:2476566 Word count:® A review of the marketing stargety of an organisation and its effectiveness. Part 1: Project Objectives and Overall Research Approach 1.1. Introduction. This topic chosen of this project is: A review of the marketing strategy of an organisation and its effectivenss. “The marketing process consists of analysing marketing opportunities‚ developing
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analyzes these three elements using Porter’s five forces and SWOT. Porter’s five forces model analysis The five competitive forces model was came out from Porter’s first book "Competitive Strategy" in 1980. From that on‚ the model is broadly used by business managers as a guide tool to analyze enterprise structure and strategy. From his perspective‚ there are five forces that determine the competition scale and degree. Taken together‚ these five forces affect the profitability and attractiveness of an industry
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this area. So in this report‚ we will study two countries from Middle East: Qatar and Iraq. These two nations are directly opposed‚ first by Human Development report. In fact‚ Qatar is considered as a very high human developed country‚ it is ranked at the 36 th place on a list of 186 countries. Contrariwise‚ Iraq is considered as a medium human developed country‚ ranked 131th. What can explain this difference? Qatar is a recent country which has known a very quick expansion. Iraq just got out
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INTRODUCTION This report will be based upon a promotional plan for revenue enhancement‚ consisting of a marketing audit of British Airways (BA). It is essential to gather and explore most recent published company information‚ in order to examine the overall marketing performance of the company. This would further permit a detailed and applicable marketing review of British Airways marketing performance for a given period of time‚ in relation to internal examination covering a Marketing Mix of their performance
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1) wireless controller (the Wii remote) handheld pointing device/detect movement in 3 dimensions; 2) WiiConnect: receive message & upload over the Internet; (2) Segmentation Strategy: aimed at a different target audience: underserved segments (more women and families) teenage boy’swomen and families “Blue ocean” strategy: creating a market where previously there was not one. 15-30 males -> neglected female and older males. Risk: new market with new product; damage market position and reputation
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company needs to maintain due to the heated conflicts that may put M-Core in a negative position. M-Core is in the process of researching benchmarking techniques by other companies that have faced similar problems with moving into a small town. Generic Benchmarking Worksheet Task A: Problem/Opportunity Statement Response to Task A: Kathleen Graves M-Core will maintain status as a world leader in design and manufacturer of computer processors in the world of technology by developing a world-
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