• Airtel Brand Startegy
    Alliances • Indirect Channel to Drive Penetration • Deeper & Not Wider: 94 Cities • Vertical & Not Horizontal: Hi-Rise • Network Enhancement to Deliver 8+ MBPS • New Products & VAS to drive Flat, combo plans CORE BUSINESS AREA Mobile Services - We offer mobile services using GSM technology...
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  • The Indispensatility of Marketing in Enterpreneurship Development
    : Segmenting, Targeting and Positioning, Product Strategy :Introduction, Marketing Mix Challenges, Product concepts classification-Five Levels Products, Classification of Products, Rural Product Categories, New Product Development :Consumer Adoption Process, Product life cycle, Product Mix, , Branding...
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  • Project Paper on Ganga Soap
    Marketing Management Project On Ganga Soap INDEX Executive Summary Industry Analysis 4 Ps of Marketing * Product * Price * Place * Promotion EXECUTIVE SUMMARY This report brings out the launching of Ganga Soap, failure to make a mark in toilet soap industry, being...
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  • An Analysis of Marketing & Competitive Strategies Adopted by Hindustan Unilever Limited in Rural Area
    [pic] Major Research Project On “An Analysis of Marketing & Competitive strategies adopted by Hindustan Unilever Limited in Rural Area” For the partial fulfillment of the requirement for the degree of MBA (Full Time) Batch 2010-12 Submitted By...
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  • Hero
    A Project Report Submitted in fulfillment of the requirements for the completion of Semester 1 Subject Corporate Social Responsibility PARIN JAIN M12023 MITESH GORADIA M12077 HINAL HARIA M12078 ASHISH NAMJOSHI M12095 SYDENHAM INSTITUTE OF MANAGEMENT STUDIES...
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  • Gourmet Strategic planning
    involve a heavy and sustained investment, but also at the same time if one is able to achieve them, he could generate competitive advantage. MARKET ANALYSIS: The beverage industry, through innovation, is launching several new products, like fruit flavored, iced teas, energy drinks, Fruit flavored water...
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  • Nestle
    rural areas The need to develop new products that are resistant to climatic and seasonal changes, in order to hedge against the fluctuations in demand due to seasonality The need to initiate a stronger advertising campaign in Pakistan that highlights the nutritional aspects of Nestlé’s foods as a...
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  • Sme
    campaigns to create Identity systems, Digital Signage and Annual Report. • Advertising For launching a new product Roop does Strategic campaign planning. After the product development, deciding on the customer market and sales target; Roop designs an integrated marketing plan appropriate for the...
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  • Distribution Channel of Hul
    purchasing decisions which results in a reduction of cost of marketing operations. In this report we are also required to study the distribution network and the multiple marketing channels of the same product. The product chosen by us for the project is LUX Soap which is one of the flagship brands of...
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  • Contemporary Issue on Rural Marketing
    marketing environment within the rural areas. Introduction Broadly rural marketing incorporates the marketing of agricultural products, rural industries products and services of many kind. The trade channels for different types of commodities available in rural areas areas private, cooperatives...
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  • Research and Analysis on Proctor & Gamble (P&G)
    derives from their daily lives, hence their culture is greatly embedded in the purchasing patterns. P&G has been operating a global business which covers North America, Latin America, Europe, Middle East, Africa, and Asia. In the process of developing and launching a new brand or product in the...
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  • Big Bazzar
    Phone No: +91522-2641540. Turn over: Approx 100 crore per year Major Products: Parag full cream, toned milk, paneer, curd, butter, dahi, peda, flavored milk New launching...
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  • Cpc Alarm Force
    company’s annual report is due in a few months and investors are already inquiring about new and upcoming products. MARKET SITUATION 1.) Industry, Market Environment The Canadian security industry is marked with high level of fragmentation. Companies range from small operators...
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  • Marketing Plan Skylarknet a Wireless Mesh Network Service Provider
    seek to first create customer awareness concerning the offered products and services (basically services) and then develop the customer base. So, initially we will take some pilot projects offering voluntary networking services to a sub-urban area and an organization for example, an NGO. NGOs will be...
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  • Marketing & Operations Strategy Business Report
    reasonably priced, and conducting experiential marketing in order to promote the new product and improve the lives and nutritional education of consumers within the lower LSM level areas. www.newessays.co.uk Marketing & Operations Strategy Business Report - Sample References Armstrong. G...
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  • Indian Rural Marketing
    well as the marketing of various products manufactured by the non-agricultural workers from rural to urban areas. To be precise, Rural Marketing in India Economy covers two broad sections, 200 www.zenithresearch.org.in ZENITH International Journal of Business Economics & Management Research...
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  • Planning
    extensive procedure when it comes to recruitments. Potential candidates are filtered through a lengthy selection procedure which includes a verbal interview, technical interview, practical test and a soft skill test. Before launching every new project, a team of business analysis and technical staff...
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  • Dabur Industry Analysis
    . as preference for Over-the-Counter products accelerates  Dabur to expand its presence by :  Consolidating / expanding current portfolio  Launching new products in emerging therapeutic areas  Look at inorganic opportunities  Acquired the energizer brand, Thirty Plus from Ajanta Pharma in May...
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  • Changing Indian Rural Consumer Behaviour
    capita income in India is low and it remains a huge market, even for costly products. This project report focuses on changing behaviour of rural consumers. However I have restricted report finding and analysis to detergent and soap category. This is done in-order to draw boundary lines of project...
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  • Distribution of Maric
    this study is useful for studying the hold of marico in the Indian market •The study is important as it through light on:- A) New strategies for marketing FMCG products b) Launching of small sachets for rural area c) New techniques of packaging d)The strong connectivity to rural India •The...
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