"Polycentric ethnocentric" Essays and Research Papers

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    International Mangement

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    each and the condition under which you would choose one approach over another? Answer (1) Major staffing approaches for international operation falls into one or more of the following staffing modes: ethnocentricpolycentric‚ regiocentric and global operation. Firms using the Ethnocentric staffing approachfill their key managerial positions with persons from headquarter that is parent country nationals. Among the advantages of this approach‚ parent country nationals are familiar with the company

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    Project Case Study

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    Resource Management at Coca-cola. Question 1:- What is Coca-Cola’s staffing policy for managerial positions: ethnocentricpolycentric‚ or geocentric? Does this policy make sense? Answer:- .: I think Coca-cola staffing follows a polycentric for managerial positions as they have to do that because they “think globally and act locally” and on this basis their policy is combination of ethnocentric as well as geocentric. Yes this policy makes sense because this is aligned with their global strategy in global

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    The Pros and Cons of International Staffing 1. Introduction There has been a rapid pace of internationalization and globalization over the last decade. Expanding business operations beyond national boundaries while continuing commitment to local markets requires more complex business structures. One of the most critical determinants of an organization ’s success in global ventures is the effective management of its human resources. The purpose of this paper is to summarize the advantages

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    Ihrm

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    setting up an international operation. Firstly ethnocentric; this policy is adopted by headquarters who sends expatriates to parent country nationals (PCNs) to fill manger positions in host country nationals (HCNs). This approach is based on that subsidiaries can be managed more effectively by expatriates as they are more informed of company’s goals‚ objectives‚ policies and strategies compared to local managers. The Second approach is Polycentric‚ this is where locals which are known as Host country

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    International Business

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    venture | | | c. strategic alliance | | | d. franchising company | | Question 5 Marks: --/1 A ________ attitude is characterized by parochialism. Choose one answer. | a. acculturated | | | b. geocentric | | | c. ethnocentric | | | d. polylinguistic | | Question 6 Marks: --/1 The European Expansion (Scenario) You have been hired by a company to look at the ways to best move the company into the European market‚ but you have to first determine what

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    OEC case study

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    1.0 Study Case Summary Office Equipment Company (OEC) manufactures a wide variety of office equipments such as copying machines‚ recording machines‚ mail scales and paper shredders in eight different countries and distributes and sells products worldwide. It has no manufacturing facilities in Peru but has been selling and servicing there since the early 1970s. OEC first tried selling in Peru through independent importers but quickly became convinced that in order to make sufficient sales it

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    Nimble Storage Case Study

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    to give its “customers the industry’s most efficient flash storage platform.” In order to better identify which staffing is best fit for Numble’s Storage company we must better understand the four cultural concepts of ethnocentricpolycentric‚ regiocentric‚ or geocentric. Ethnocentric “involves staffing the most important positions in the foreign subsidiaries with expatriates from company’s home country”. Expatriates are selected from the current companies country and then transferred to the companies

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    Eprg Framework

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    EPRG Framework A firm needs to an appropriate orientation for the world market. While looking for orientation‚ it is important to understand the EPRG framework. Ethnocentric (E) orientation refers to home country organization. Here the firm ’s reference point is the home market. Generally‚ when the firm is ethnocentric‚ it looks for foreign markets to sell its currents products and surpluses. There is hardly any or minimal product adaptation for the foreign markets. Maybe some minor changes are

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    that‚ when successfully done‚ it drives the company’s strategy. When poorly done‚ it ruins careers and decreases profitability. Heenan and Perlmutter (1979) have provided four approaches to international staffing: polycentricethnocentric‚ geocentric and regiocentric. In ethnocentric approach managerial positions are filled by staff from the parent company. Ethnocentrism is based on a belief that the home culture is superior. This means that the organisational culture will mirror that of the home

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    Global Marketing Essy

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    Global Marketing‚ 6e (Keegan/Green) Chapter 1 Introduction to Global Marketing 1) A management team that fails to understand the importance of global marketing risks losing its domestic business to competitors with lower costs‚ more experience‚ and better products. Answer: TRUE Diff: 1 Page Ref: 4 AACSB: Reflective Thinking 2) As Wal-Mart expands into Guatemala and Central American countries‚ it is implementing a market development strategy. Answer: TRUE Diff: 1 Page Ref: 4 AACSB:

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