COMPANY RESEARCH PAPER PETSMART PetSmart‚ Inc. is the largest specialty retailer of services and solutions for the lifetime needs of pets. The company operates more than 1‚107 pet stores in the United States and Canada and 132 in-store “Pet Hotels”‚ which are combination cat and dog boarding facilities. PetSmart is also a leading online provider of pet supplies and pet care information. PetSmart provides a broad range of competitively priced pet food and pet supplies. The company also offers
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Loyalty Promotions Both retailers offer a loyalty program; Petco offers Pals Rewards and PetSmart offers PetPerks. Petco’s Pals Rewards program is very simple‚ yet compelling. Pals Rewards gives shoppers 5% back on every purchase. In addition‚ Pals Rewards delivers savings through preferred pricing and exclusive discount coupons. PetSmart’s PetPerks program offers benefits‚ but they aren’t as clearly articulated as the 5% back that Petco offers. PetPerks members enjoy in-store discounts‚ email
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Canine Candies Venture has been deemed a success due to the break-even amount being reached and profit being made. As the day was slow to begin with‚ rain being a prominent factor at the start and the market being postponed for 2 hours‚ this could have contributed to not all stock being sold and the lack of people buying. This also wasn’t helped by the lack of cash people had on them‚ most could not be bothered getting money out of the cash point which was directly outside. Surprisingly Canine
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A Financial Ratio Quarterly Trend Analysis of Petsmart‚ Inc. Stock symbol: PETM Listed on the Nasdaq Prepared for: In partial fulfillment of the requirements of the course: By: 1.0 Introduction This report provides a financial quarterly trend analysis for Petsmart‚ Inc. The U.S.-based company‚ together with its subsidiaries‚ operates as a specialty retailer of products‚ services‚ and solutions for pets in North America. The company offers consumables‚ which include pet food
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REPORT KINH DO’S MARKETING STRATEGY The marketing strategy of Kinh Do’s company focus on 3 main aspects. 1. Buiding iconic brands that endure: * Kinh Do continued to build on its iconic status during Mid-Autumn and Tet to become a symbol for gift of love and affection. * The Tet campaign with 360 degree communication plan delivering the brand message to consumers via mass media including TV‚ prints‚ newspapers‚ magazines‚ etc. and culminated in the activation
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Petsmart Inc. was founded in 1986 and is headquartered in Phoenix‚ Arizona. PetSmart is a provider of products‚ services and solutions for the needs of pets. It offers multiple lines of products for all the life phases of pets‚ and offers various pet services including: training‚ boarding day camp‚ and professional grooming. It also offers pet products through an e-commerce site‚ PetSmart.com‚ and operates a pet community site‚ pets.com. PetSmart also offers reptiles‚ fresh-water tropical fish‚ small
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other relevant consumer behaviors. Before visiting the stores‚ we had to make a pre-analysis on what we were expecting to find‚ and then compare it to our empirical findings. The stores that I chose are PETSMART stores‚ the first one located in Manhattan and the second one in East Harlem. PETSMART started as a retail chain specialized in pet supplies. However‚ during the years they started to offer a whole range of services related directly with the pet’s care such as grooming‚ pets’ hotel‚ day camp
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Company Analysis of Petsmart Corporation Part 1- Overview‚ History and Current Structure Petsmart‚ established in 1986‚ operates 1145 stores devoted to pet supplies throughout the USA and Canada‚ making it “the largest specialty retailer of services and solutions for the lifetime needs of pets.” (Petsmart‚ 2009) It is publicly traded under the abbreviation PETM. Petsmart offers pet training and adoption in all stores‚ and dog and cat boarding in select stores. Petsmart Charities is an independent
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Marketing Plan: Phase 1 Paper PetSmart is one of the largest specialty pet retailers of service and solutions for the lifetime of pets. More than 1008 stores are open in the United States and Canada that provide pet foods and supplies that are priced reasonably. PetSmart provides all types of services for pets including pet training‚ pet grooming‚ pet boarding and adoption services. In addition to providing impressive value PetSmart has the broadest‚ deepest product range in the industry‚
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The stakeholders in PetSmart are its employees‚ as well as director‚ owners‚ and the communities in which they do business. PetSmart has over 53‚000 employees spreading over 1‚433 locations ("PetSmart Company‚" n.d.). PetSmart provides a culture where employee’s whom are called “associates” are valued by their diverse background‚ experiences‚ and ideas. PetSmart believes that it is these values that make them a better company. PetSmart also believes by having diversity and inclusion among their associates
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