TOURISM INDUSTRY IN MALAYSIA : THE EXPERIENCE AND THECHALLENGERobiah Hj. Suratman Department of Land Administration and DevelopmentFaculty Geoinformation and Real EstateUniversity Technology of Malaysia‚ Skudai Johor MALAYSIA. Introduction Tourism has become one of the world¶s largest and fastest growing industries. Thetourism industry is globally a rapid growing industry and contributes to the economicenhancement as well as generates employment opportunities‚ apart from contributes to thedevelopment
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PESTEL ANALYSIS: A REPORT ON UNILEVER INTRODUCTION TO THE COMPANY The Fast Moving Consumer Goods (FMCG) environment is rapidly changing. Especially‚ the increasing popularity of line extensions seems to depend on advantages inherent in brand leveraging. FMCG manufacturers go into R&D in order to come up with the product that best satisfy consumers because customers become more critical about attaching themselves to a particular brand. They will also like to buy less expensive product due to current
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Porter Five Forces Analysis One of the most effective ways to measure the level of attractiveness of medical device industry is Porter Five Forces Analysis. According to porter (2008)‚ there are five forces that influence the level of profitability of any industry; therefore‚ companies must obtain sustainable competitive advantage in order to survive. These forces are rivalry‚ threat of substitutes‚ threats of new entrants‚ supplier power‚ and buyer power. (Porter‚ para 3) Rivalry The medical
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“P.E.S.T.L.E” ANALYSIS OF VIET NAM Group 2 A. Introduction of Viet Nam Vietnam is approximately 331688 km2 in area and occupied the eastern coast of the Southeast Asian peninsula. The northern part of the country part consists mostly of highlands and the Red River Delta. The south is divided into coastal lowlands and extensive forests. Because of differences in latitude and the marked variety of topographical relief‚ the climate tends to vary considerably from place to place. During the winter
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Ecotourism and Sustainable Development in Kenya By Robertson Ndegwa Ngunyi 罗伯特 Paper submitted for Ecotourism Final Exam to Sun Yat Sen University‚ Doctorate in Tourism Management School of Business‚ Department of Hotel and Tourism Management Professor Liu Yan December‚ 2009 Keywords: Protected areas‚ Sustainability‚ Community Based Tourism‚ Maasai‚ Safari 1 Ecotourism and Sustainable Development in Kenya Robertson Ndegwa Ngunyi Abstract The purpose of this paper is to provide abridgment of the
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ijcrb.webs.com SEPTEMBER 2011 VOL 3‚ NO 5 INTERDISCIPLINARY JOURNAL OF CONTEMPORARY RESEARCH IN BUSINESS Porter Five Forces Analysis of Pakistan Mobiles Communication Limited (Mobilink): A Critical Approach Akhtar Munir Retail Sales Officer in Mobilink. Afnan Khan Saddozai Management Trainee Officer in National Bank of Pakistan Dr.Bakhtiar khattak Chairman: Department of Business Administration‚ Gomal University‚ D‚I.Khan Dr.Shumaila Hashim Lecturer: Dept of Bus.Administration‚ Gomal University
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3. PESTEL Analysis PESTEL Analyses tool will help to analyze the indefinite and rapidly changing environment of Tesco. Various forces that are significantly impacting on the performance of the company will be identified for understanding the external environment. Political factor After China and its market expand to World Trade Organization‚ foreign trade began to develop in the country as most of the barriers of foreign trade and investments were removed. This was a huge encouragement for big
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The European Airline industry has gone through a lot in the past century since the establishment of the first public airline after the World War I. Until a few decades ago most of these airlines were national and at least partially state owned‚ and most of the European countries had at least one‚ with direct government control. Significant change in this only came in the 1990’s with the appearance of the low cost airlines. While the business model existed for some time (first such in 1973 US)‚ the
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- The Bahamas tourism industry is not only a valuable contributor to the economy of the Bahamas‚ but a significant contributor to employment sector of the Bahamas as well. The tourism industry contributes over 3.5 million dollars to the economy annually and employs more than 50‚000 people. Developing a strong and sustainable tourism industry will ensure growth in employment. A ten year tourism plan will help to protect the jobs of the 50‚000 Bahamians who are directly and indirectly employed
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PESTEL ANALYSIS OF FRANCE INTRODUCTION: France‚ officially known as French Republic‚ is the land where famous French Revolution took place. Fashion starts here and it is known for its wines and fragrances. Paris is the capital city of France and one of the 7 wonders is found there i.e. Eiffel Tower. It is the world’s fifth largest economy and second largest European economy‚ a major chunk of revenues come from tourism as it is the world’s most visited place. PESTEL Analysis of this happening country
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