BA (HONS) BUSINESS STUDIES (2008-2011) SECOND YEAR EXPERIENCING ORGANISATIONS ASSIGNMENT LECTURER: MARTIN BROWN SUBMITTED BY: INGA TROFIMOVA (TRO08431937) SUBMISSION DATE: 15th May ’2009 My Organisational Experience in The Body Shop _Introduction_ This essay explores my organisational experience. I have chosen to write about this organisation because I think it is one of the most successful companies in the world. Also it is good example of how an inexperienced person can become a successful
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The Body Shop Table of contents Introduction : 2 Section A 3 A comprehensive strategic analysis of the industry : 3 Question 1 3 1) The external strategic analysis of The Body Shop 3 1.1° Synopsis of the beauty industry: Macroenvironement and trends 3 1.2° The competition: immediate industry and competitive environment 5 1.3°The key success factors of the beauty industry and The Body Shop 7 1.4) The SW(OT) analysis of The Body Shop 8 Question 2:
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Introduction There is success in body care. Behold the Body Shop‚ one of the famous international cosmetics brand. It is not just one’s ordinary shop for body or hair care. It is extraordinary just as its pioneer. The entrepreneur assessed in this paper is in no way or another connected to me. Personal Profile The name behind the Body Shop‚ a famous cosmetic line for decades now‚ is Anita Roddick. On October 23‚ 1942 in Littlehampton‚ Sussex‚ England marks her birth to
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Anita Roddick‚ OBE‚ and The body Shop International Plc FEDBACK FOR QUESTION WEEK 3 for week commencing 19.03.12 1. Evaluate the Financial Position of the Company (at the time of the case study) and comment upon the apparent success or otherwise of its strategy‚ based on your findings. Introduction We may consider a company’s strategy from a number of aspects‚ but generally we are interested in answering the question: How well is the company’s present strategy working? To understand and
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THE BODY SHOP Question 1.Company mission‚ philosophy and goals: overall purpose of body shop‚ identifying its stakeholders and influence on the company. Outcome 1 Anita Roddick. Human Rights Activist. Founder of The Body Shop comments that :- “I just want The Body Shop to be the best‚ most breathlessly exciting company – and one that changes the way business is carried out. That is my vision.” The Body Shop has just come out top in the 1991 UK Awards for Volunteering. Every employee can have
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Organisation Structure Every organisation has a specific structure run the business as per the requirement. The main function is business function and rest are support functions. Depending on the functions department forms. The sub departments or sub functions called verticals. The pyramid structure of organisational rule applies in all departments. Department or function is headed by department heads and verticals are headed by vertical heads who reports to department heads. In organisation
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Strategy Field Project The Body Shop EXECUTIVE SUMMARY Today "The Body Shop" is one of the best and well-known brands available in the Cosmetics industry especially in the natural product category. The company founded in 1976 by Anita Roddick‚ has presence in 51 countries with 2000 stores worldwide in the year 2004. The company operates in 4 markets; Americas‚ Europe‚ Middle East/Africa and Asia. The company is into the industry that is on the verge of maturing though it throws the opportunity
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THE BODY SHOP GLOBAL STRATEGIES AND RECOMMENDATIONS ON HOW TO IMPROVE THEM Table of Content I. Executive Summary of The Body Shop II. Introduction III. SWOT Analysis of The Body Shop IV. PEST Analysis of The Body Shop V. Porter’s Five Forces VI. EVR Congruence VII. Recommendation VIII. Conclusion IX. References I. Executive Summary The Body Shop International PLC (Body Shop) is one of the largest cosmetics companies in the world
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share of THE BODY SHOP in the cosmetics industry. Because the author could not find this information though the internet. And for the clients‚ they can get the disadvantages and advantages of THE BODY SHOP’s product. It helped the clients purchase the products of THE BODY SHOP.But the clients could not get the new information of the product or the introduce the product line‚ since to the author canceled the product mix strategy. What is more‚the competitors learn from THE BODY SHOP as a model
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Body Shop By Insert name Insert institution Body shop Body Shop is the brand name for Body Shop International Public Limited Company. The shop offers a wide variety of products and it is widely distributed across the globe. It has 2‚500 stores across 61 countries that shelve 1‚200 products. Products Body Shop products are mostly beauty and body care products. The 1‚200 products range from hair‚ skin‚ body and home care products. Ingredients for these products according to
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