Unit 304 – Principles of marketing for travel and tourism Definition of Marketing: Marketing is a type of management tool and is responsible for meeting customer requirements; marketing is about getting the right products to the right people in the right place at the right time at the right price using the right promotion; for example airline companies such as easy jet and ryanair will try and invest their time and money by finding out what different type of customers want from the companies by
Premium Marketing
Travel & Tourism Tourism can bring many benefits to a destination. Tourism can positively impact an area’s economy‚ social cultural‚ and environment. At the same time‚ there can be negative effects to the economy‚ social cultural‚ and environment. The tourism industry is extremely large and continuously growing‚ which is why the impacts and effects weigh so heavily on a destination. Traveling and engaging in touristic pursuits are popular leisure activities. New trends emerge as tourism continues
Premium Tourism
Essay on Tourism and Travel As the tourism industry’s popularity grows‚ the image of travel and tourism begins to evolve. With a simple click of the button‚ your entire week itinary to India could be planned‚ booked and paid for. Traveling is as easy as ordering a pizza. At the same time as countries start to evolve and cater to the tourism industry‚ authenticity is lost. The essence of traveling is to experience something completely different from what is at home. Now‚ tourism is molded into
Free Culture The Culture Recreation
rebranded as Thomsonfly in May 2005. In 2007 Thomsonfly was merged from the travel division of TUI AG and First Choice airways. These two travel agents were merged under the former Air Operator’s Certificate in May 2008. The company was rebranded Thomson Airways on November 1st 2008. The companies head office is situated in Wigmore House‚ Luton Bedfordshire‚ although its registered office is at the TUI Travel House in Crawley. Thomson Airways is one of the world’s largest charter airlines
Premium TUI AG Hotel chains Hotel
Sanchez Charlotte Parré Graziella Maria Ottarda Buskerud University College TABLE OF CONTENTS: TABLE OF CONTENTS: 2 I-BACKGROUND INFORMATION ABOUT THE EVENT: 3 II- INTRODUCTION: 4 III-ANALYSIS OF THE MARKETING ENVIRONEMENT WITH TOURISM TO JUSTIFY OUR TARGET MARKET: 5 1) Competitors: 6 IV-DISCUSSION OF SEGMENTATION AND POSITIONING: 6 V-DETAILED ANALYSIS OF OUR TARGET MARKET: 7 VI-THE 4 Ps (PRODUCT‚ PLACE‚ PROMOTION‚ PRICE): 7 1) Prices: 7 2) Place: 9 3) Promotion: 10 4) Product:
Premium Winter Olympic Games Olympic Games Summer Olympic Games
Jessica Thompson Steve - Distinction 2 Analyse the factors that contribute to an effective workplace‚ highlighting good practise from different travel and tourism organisations. There are many different factors that contribute to an effective workplace which I will talk about in this piece of distinction work. Laws are a very significant contribution to a positive workplace. The sex discrimination act was put into place to stop discrimination between men and women and make them equals. Also
Premium Discrimination Racism
NATIONAL DIPLOMA LEVEL 3 Travel & Tourism a 2010/11 Student name: | Unit/Module: Unit 9 | Assignment Title: Retail Travel Operations | Lecturer: Emma-Jayne Smith | Date Issued: 09/01/13 | Final Grade Awarded | DEADLINES | PASS | MERIT | DISTINCTION | Assignment 1 (P1/P2/M1/M2 & D1)Assignment 2 (P3/M3/D2)Assignment 3(P4 & P5)The unit Final work | 08/02/1308/03/1328/03/13 | Lecturer to circle and initial | | | Grading Criteria | Met | Grading Criteria | Met | Grading Criteria
Premium Travel agency Travel
BTEC National Award (Level 3) in Travel and Tourism Student Name: Teacher: Mrs van Niekerk | Date assignment issued: 21/01/2013 Final Completion Date: 03/05/2013 | Welcome to your third assignment for BTEC Travel and Tourism. In order to make sure that you complete the unit on time and meet all your deadlines‚ you will find that the assignment is broken down into key tasks. Each task
Premium Tourism
Jet2.com marketing research Marketing is the process of communicating the value of a product or service to customers‚ for the purpose of selling that product or service. Jet2.com is internet based holiday and cheap short hole flight company witch which flies from eight airports in the United Kingdom. Jet2.com marketing and press department is orientated at low cost flight advertising safety and reliability also offers bigger baggage allowance then competitor’s which you can take on board. Jet2
Premium Customer service Price
0Travel tourism Task 2 Inbound What is inbound travel? This is when people from other countries come and visit the up and all around the UK for a holiday or the purpose of tourism. For instance a person from Spain coming to visit the UK on holiday Domestic What is domestic travel? This is when UK residents travel around the UK for the sole purpose of tourism. For instance a person from Halifax going on holiday to Blackpool or Whitby The difference within the both inbound and domestic is
Premium London United Kingdom 2012 Summer Olympics