am going to follow methodologies to conduct this research. It includes both Interpretivism and objectivism. I will follow both primary and secondary research method. Questionnaire which is designed for primary research purpose and secondary research method includes literature review and other web sources related to research. KEY WORDS – MNCs products‚ Indian products‚ durable products‚ consumer attitude‚ Interpretivism‚ objectivism. INTRODUCTION India is the 12th largest consumer market in all
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BACKGROUND STUDY: Globalization and fierce competition is forcing multinational companies (MNCs) to reduce costs‚ increase efficiency and be competitively advantageous by moving out operations and functions in emerging markets of the developed as well as developing countries. In order for MNCs to succeed‚ there are a lot of things to be taken into consideration because of these concerns‚ the areas of Human Resource Management (HRM) and International Human Resource Management (IHRM) are given a
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CHAPTER 4 Research Methodology and Design 4.1 Introduction All research is based on some underlying philosophical assumptions about what constitutes ’valid’ research and which research method(s) is/are appropriate for the development of knowledge in a given study. In order to conduct and evaluate any research‚ it is therefore important to know what these assumptions are. This chapter discusses the philosophical assumptions and also the design strategies underpinning this research study
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should avoid the impact of positionality over the research that we undertake to give the fair enough to the outcome of the research. Table of contents Abstract i The Title 1 Introduction 1 Background: 1 Literature Review 2 Positivism verses Interpretivism Approach: 2 Emic verses Etic Approach: 3 Empiricism Verses Rationalism: 4 Constructivism and Reductionism: 4 Main Argument 5 Religion: 5 Culture: 6 Language: 6 Education: 7 Discussion 7 Conclusions 9 References 10 Bibliography 11
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observations. | Sources of data‚ including Questionnaires‚ Interviews‚ Participant and non-participant observations‚ Experiments‚ Documents and Official Statistics – Strengths and Limitations of these sources.The relationship between Positivism and Interpretivism and sociological methods – the nature of social facts | Questionnaires: Advantages: 1. Can reach large sample 2. Personal influence of researcher in sight 3. Produces Quantitative‚ reliable and representative data.Dis- advantages: 1. Response
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research quantitative research methods are superior to qualitative research methods. Sociologists have a number of different types of research that can be used to acquire data. They can be traced back to Max Weber (1864) regarded as the founder of interpretivism‚ was opposed to the idea that human behavior is exactly quantifiable. Human behavior is based on the idea that social interaction is surrounded by consciousness action and unpredictability (emotions and feelings). For intrepertivists the social
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Outline and briefly discuss the main theories in Sociology In sociology there are several theories that each has different perspectives‚ concepts and views on the way society is. The main ones are Functionalism which looks at society as a whole‚ Marxism which reject the idea that society is based on a consensus and Interpretism which is where it looks at the individuals look on society rather than society. Feminisms is a list of views written by women on the role of women in society‚ Postmodernism
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THE COMPARISON OF SECOND-HAND CAR MARKET BETWEEN UK AND CHINA 1. Introduction The emergence of cars brought great convenience to human beings that cars had become the basic traveling vehicle in daily life. In recent years there are hundreds of car brands appeared and the advent of second hand car market made a substantial growth. Second-hand‚ literally means that the stuff was used by others before (Office of Fair Trading)‚ and customers who choose such product may because
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eory | |Modernism |Postmodernism |Symbolic Interpretive |Critical Theory | |Focus of Organisation |Finding universal laws‚ methods and techniques |Deconstructing organisational texts; |Describing how people give meaning and order to|Developing the intellectual ‘tools’ to ‘unmask’| |Theory |of organisation and control‚ favours
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Mitchell‚ S. 2000. American Generations – Who They Are. How They Live. What They Think. 3rd ed. New Strategist publications‚ Inc.‚ Ithaca‚ NY. Oshagbemi‚ T. 1999. Managers and Their Time. Blackhall Publishing‚ Dublin. pp. 118-124. Vrasidas‚ C. 2001. Interpretivism and Symbolic Interactionism: Making the Familiar Strange and Interesting Again in Educational Technology Research. Information Age Publishing‚ Inc. Greenwich. Yukl‚ Gary A. 1989. Managerial leadership: A review of theory and research. Journal
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