In today’s business world‚ social media is being discussed on a daily basis. This phenomenon has taken over the marketing and advertising industries and has changed the way they handle their efforts to attract customers. There is a big misunderstanding that social media are only popular networking sites such as Facebook and Twitter‚ but as defined by the Merriam-Webster dictionary‚ social media are “forms of electronic communication (as Web sites for social networking and micro blogging) through
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"THE ROLE OF NEW MEDIA IN SOCIETY" By: Miriam Gutierrez Marlene Mendoza. ABSTRACT In the following test was given to determine the characteristics of the media that preceded the digital age‚ with the intent to better understand the workings of technology and communication and semiotic processes involved. Are explained through a historical context theories accompanied by recognized experts in the field. Martin Barbero and Néstor García Canclini us to understand democratization in the past decades
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History of Media Assignment Submitted by: Nina George‚ Aashik.V.Ajith New media has emerged
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diorama‚ introduced the new process of "daguerreotype". With this process‚ some lucky amateurs‚ for the first time became able to shoot their roof-top silhouettes against the sky. And that is how the media frenzy had begun according to Lev Manovich. Around the same time‚ in 1833‚ Charles Babbage began designing a device called "the Analytical Engine." This device is contained most of the key features to the modern digital computer. A processing unit performed operations on some data and the final results
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Today’s news media consists of two main components: mass media and news. No matter if you like it or not‚ news media has become the mainly part in modern entertainment. People obtain information from books‚ Internet‚ TV and newspaper etc. Some people believe that news media is positive‚ but others disagree. As far as I am concerned‚ news media contributes much more than people can imagine. According to the Manali Oak‚ in Buzzle website stated that the news media can bring the unhealthy lifestyle
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OLD AND NEW MEDIA: CONVERGING DURING THE PAKISTAN EMERGENCY (MARCH 2007-FEBRUARY 2008) Abstract Arguments about digital technology‚ civic engagement‚ and collective action are often framed in the context of political participation in developed nations‚ particularly‚ the United States. Many have concluded that the availability of digital technologies and new media platforms facilitates democratic practices and participatory behavior. Whether this is equally true of the developing world remains to
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Internet users continues to grow‚ do you think that the Internet will change the way that we read and think about the news? As more and more people‚ especially young people‚ turn to the Internet for news about world and local events‚ we find that newspapers‚ television‚ and radio news have been losing their audience or even going out of business. Some people are concerned about this shift because newspapers provide important in-depth coverage of events‚ while some Internet news sites only report opinions
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The above is quoted as an actual question asked by Douglas Brinkley of Rolling Stone to none other than the President of the United States‚ Barack Hussein Obama‚ in an interview printed in October 2012. While a periodical known primarily for mainstream music news‚ Rolling Stone does employ international caliber journalists‚ and certainly should be printing a slightly higher quality drivel than a question likely to be posed by a child. The reader is not left with the impression of Peter Jennings
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Century and beyond seek to explore new and effective advertising channels to drive services that will offer the opportunity for business expansion‚ profit maximization while at the same time ensuring consumer satisfaction. Traditional shopping activities require a lot of effort on the part of the consumer and include searching for parties interested in selling or buying products or services‚ comparing prices and other features of the product or service to enable consumers make an optimal purchase
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THE TRIPOD - WOMEN‚ ADVERTISING AND MEDIA Ms. C. Shalini Head‚ Department of Commerce(Marketing Management) M.O.P Vaishnav College for Women(Autonomous) ‚ Chennai-600 034 Tamil Nadu‚ India & Dr. Lalitha Balakrishnan Head‚ PG Department of Business Administration M.O.P Vaishnav College for Women(Autonomous) ‚ Chennai-600 034 Tamil Nadu‚ India THE ‘WHY?” OF ADVERTISING: Advertising has very powerful influence on the content of most media that is available to the public audience
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