14‚ 2009 EFFECTS OF ADVERTISEMENT ON CONSUMER BEHAVIOR OF UNIVERSITY STUDENTS Aneeza Bashir University of Sargodha Najma Iqbal Malik University of Sargodha najmamalik@gmail.com ABSTRACT The present study was conducted to find out the effects of advertisement on consumer behavior of university students (N = 150). A self-explanatory questionnaire was used to measure the effects of advertisement. The sample was comprised of university students (University of Sargodha). Their age (18 – 24) was
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compared with just 46 percent in 2004 (Jupiter Research Survey‚ 2005). A research by Gardyn (2002) reported that University Students‚ a population 90 percent of which access the internet daily‚ spends about $200 billion a year in the buying power to the US market‚ with an average student’s available discretionary spending totalling to $287 each month. Due to the students’ purchasing power in the marketplace‚ it is critical for e-retailers and consumer behaviour marketers to fully understand the
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Case Problem 2 Ethical Behavior of Business students at Bayview University All | Internet | Exam | Collaborated | Cheater | Y | 23 | 16 | 23 | 48 | N | 67 | 74 | 67 | 42 | Total | 90 | 90 | 90 | 90 | Proportion Y | 25.6% | 17.8% | 25.6% | 53% | Proportion N | 74.4% | 82.2% | 74.4% | 47% | | | | | | | | Male | Internet | Exam | Collaborated | Cheater | Y | 16 | 9 | 13 | 27 | N | 31 | 38 | 34 | 20 | Total | 47 | 47 | 47 | 47 | Proportion Y | 34.0% | 19.1% | 27.7%
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1. Introduction Information seeking behavior has been studied in several groups in recent decades. Different people have different information seeking behaviours‚ and this proposal chooses to a study the information seeking behaviours of undergraduate students. First of all‚ I want to provide some general knowledge of information seeking behaviour. Information seeking is one of the fundamental activities that undergraduate students practice in the process of gathering information and building knowledge
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NARESUAN UNIVERSITY GRADUATE STUDENTS’ PURCHASE BEHAVIOR SANITPONG SAITHIP CHUNHAPAK MOUNGTHONG PAMITTASIL UNGTAWORNDEE An Independent Study Submitted in Partial Fulfillment of the Requirement for the Master of Business Administration Degree (International Program) May 2008 Copyright 2008 by Naresuan University The independent study entitled “Purchase of Cosmetic Products: A Study of Factors Influencing Naresuan University Graduate Students’ Purchase Behavior”‚ submitted in partial fulfillment
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According to Oduro (2000)‚ knowledge and technology are increasingly becoming the basis of competitive advantage in the world. There is a growing consensus among researchers and educators that the single most important factor in determining student performance is the quality of his or her teachers. Even as high school dropout and graduation rates are a persistent issue of concern in the education arena‚ teacher attrition rates are similarly troubling. Teacher attrition is another term used
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The Effects of Drinking Behavior on College Students’ Academic Performance Abstract This study investigated the relationship between college students’ academic performance and their drinking behaviors. It was hypothesized that higher alcohol intake levels would be related to lower GPA. In the experiment‚ 28 Psychology students took an online survey which examined their level of alcohol intake in reference to their current grades. Current grades were measured by GPA and alcohol intake was
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CELLULAR GADGETS AND BEHAVIOR OF STUDENTS TOWARDS STUDIES A research Presented to The Research Committee of the Department of Information Technology STI-Tagum Tagum City In Partial Fulfillment Of the Requirements for the course Communication Arts 2 GLADYS GRACE CABAHUG STEFFAN DODGE G. LESIGUEZ JZEREL MIRASOL AIKO G. SARADPON JANINE FABE G. VIOVICENTE March 2012 APPROVAL SHEET This thesis entitled ADDICTION OF CELLULAR GADGETS AND BEHAVIOR OF STUDENTS TOWARDS STUDIES
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How I Love Highschool (A satirical essay on how I love school) It is just amazing on how much that I love school. School is the place where I go to relax and have fun. It is just so exponentially exciting going to the same place over and over again for what seems like an eternity. The biggest and most amazing surprise is all the amount of crap the teachers give us to do. I like having to waste my significant time being in a place that I wholeheartedly want to be at. I hope that the teachers have
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Figure 1 Preschoolers (ages from 3 to 4) of Cubay Day- Care School Development Domain | Preschool | Physical | Age: from 3 to 4 | Gross-Motor Skills | Preschoolers are eager to climb up and down the stairs. The method of bringing both feet together on each step before proceeding to the next one. (Adults place on foot on each step in sequence. However‚ young children still need some back-up assistance to prevent falls or accidents because their skill is still new to them.)Young children at
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