making buying decision to the food. Since Hoi Tin Tong is a famous and traditional brand in HK‚ also Hung Fook Tong has built up a fashion image to youngsters and has various types of products‚ they are the major brand of youngsters would buy constantly. They have occupied half of market and are chosen by 25% of youngsters separately. The others brands are Nin Jiom‚ Tung Fong Hung‚ Eu Yan Sang… Thus‚ Hung Fook Tong is the main competitor of Hoi Tin Tong in market of Chinese Herbal Food. Anyway‚ a
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1. INTRODUCTION Hoi Tin Tong has established in 1990. It mainly provides fresh herbal products‚ especially Gui Ling Gow‚ for its target market. It has over 80 chains retail stores in Asia market. Although it has distinctive market share and strong market brand name in its target market‚ it will face to other challenge from internal and external environment like the changing of lifestyle and high competitive in its target market. Therefore‚ our company which named is Innovation consultant will propose
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Hoi Tin Tong Analysis Hoi Tin Tong is celebrated for its main product‚ Herbal Jelly namely Gui Ling Gow which is made of a kind of Chinese medicine formula. The marketing mix (4Ps) will be discussed in details in the following paragraph in order to have a general view of the company. Product Different varieties Products like Fresh Herbal Jelly‚ Pearl Turtle Jelly‚ Gui Ling Gow were found. Obviously‚ different ingredients are added to attract people from two aspects‚ the flavor and
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Competitors Analysis We will only focus on the core competitors who have similar size of business‚ operate on their own chain store and have self-invested factories to produce products by themselves. Hung Fook Tong (HFT) founded in 1986 and more than 120 stores in China and HK. HFT turned traditional herbal tea shop into a modern and innovative enterprise over the years which have over 100 products‚ including herbal jellies‚ herbal tea‚ homemade soups‚ and preservative-free healthy drinks.
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Hoi An ancient town The ancient town of Hoi An‚ 30 km south of Da Nang‚ lies on the banks of the Thu River. Occupied by early foreign traders as Japanese‚ Chinese‚ Portuguese‚ Spanish … Hoi An was one of the major trading centers of Southeast Asia in the 16th century and was very popular with the name Faifoo. Hoi An has a distinct Chinese atmosphere with low‚ tile-roofed houses and narrow streets; the original structure of some of these streets still remains almost intact. All the houses were
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GLOBAL PROJECT A RESEARCH PROPOSAL PLAN Huawei Investment & Holding Co.‚ Ltd. Ms L. Rietberg-Chew By Tong Tong‚ University of Applied Sciences Utrecht Utrecht‚ 10 oct 2014 Abstract Huawei has become one of the largest telecom providers‚ and a technology plan solution company in the world. In this paper‚ we are going to discuss about the global giant by customer analysis and market strategy from the perspectives of Porter’s Genetic Strategy and other strategies that are concluded by ourselves
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The element I chose for this paper was Tin. Tin got its name because it is Anglo-Saxon‚ and the atomic symbol get its name from the Latin root Stannum. https://education.jlab.org/itselemental/ele050.html. What does Tin mean? Tin belongs to the carbon family https://www.britannica.com/science/tin. Tin consists of 50 Protons‚ 69 Neutrons and 50 electrons. (my citation for where i got this information is the periodic table you gave to us.) The atomic number of tin is 50 because the atomic number is usually
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Company Background Hung Fook Tong is the biggest herbal tea group in Hong Kong and their Holdings started in 1980s. They have more than 700 staff members‚ 70 herbal tea houses and self-invested factories in Hong Kong‚ a sales network with extensive coverage in Hong Kong and overseas. The main products of Hung Fook Tong are Bottled Herbal Beverage Series‚ Home-made Herbal Jelly Series and Home-made Soup Series. The Group has become one of the largest herbal tea enterprises in Hong Kong with over
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1. Based on the article‚ Human Capital: Essential Factor for Entrepreneurial Success‚ rise out five (5) questions and answer that are related to the topic you have learned in chapter 1. a) Successful business are ofter managed by what type of leaders? Successful business are ofter managed by leaders who know how to mobilize their human resources (HR) to produce better products and service compared to their competitors. b) How can a change of mindset can be the pre-requisite step for building
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Introduction Early Childhood and Education Tan Sri Lim Goh Tong‚ a name that is well known in Malaysia and also recognized globally. He is a simple person but live with high level of discipline and focus. This legend was born in 1918 at Anxi district‚ a province in China. He is the son of Lim Shi Quan and Goh Ban. In Chinese language‚ "Goh Tong" means parasol tree (Wutong Tree) which myth said phoenix bird will only roost on "Wutong Tree". Lim Goh Tong came from a very poor family but it give him motivation
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