LAPPEENRANTA UNIVERSITY OF TECHNOLOGY SCHOOL OF BUSINESS | INTERNATIONAL MARKETING THE PURSUED BENEFITS OF CUSTOMER LOYALTY PROGRAMS Bachelor´s Thesis Ilona Reinekoski 0329191 December 15th 2009 TABLE OF CONTENTS 1 INTRODUCTION .................................................................................................................... 1 1.1. Objectives..................................................................................................................................
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THE ROLE OF INFORMATION TECHNOLOGY IN PROCUREMENT ACTIVITIES A CASE STUDY OF VODACOM TANZANIA LIMITED DAR – ES – SALAAM By Rachel Magoire A Research report Submitted in Partial Fulfillment of the Requirements for the Award of Bachelor of Arts in Procurement and Supply Management of Sokoine University of Agriculture (SUA) Moshi September‚ 2009 CERTIFICATION The undersigned certify that they have read and hereby recommend for acceptance
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The purpose of this paper is to analyze the leadership behaviors noted in the movie Stand and Deliver. This movie was about a teacher who stood up to the school administration‚ his family‚ and the community to help a group of underprivileged‚ mostly Spanish children from an LA ghetto excel in mathematics. Eventually his teaching program had the teenagers passing AP calculus. Despite officials stating the students cheated‚ hostile students‚ an unorganized and underfunded school‚ and a school staff
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I. MARKETING ASPECT a. PRODUCT DESCRIPTION TarpArt Bag is high-quality‚ high-fashion bags made of discarded tarpaulin materials used for outdoor advertising. The creation and marketing of these bags are to provide eco-friendly and sustainable livelihood to the COTABATO communities. These tarps are manufactured mainly by BAGGY BAGS and each bag is unique in its own sense and has its own individual character. Various colors and patches form a symbol of the local craftsmanship. Each tarp bag
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perceptions towards discount offers Abstract This research study examined consumers ’ perceptions of products they purchased under discount offers‚ and their effects on repurchase intentions of the same products after the end of the offers. The research began with an exploratory study of marketers ’ observations of the effectiveness of consumer discount programs‚ and consumers ’ opinions regarding the products. The findings of this exploratory research were used to develop hypotheses and survey instrument
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restructuring that would transform Cisco from a decentralized operation organized around customer groups to a centralized one focused on technologies. This restructuring not only risked destabilizing the large‚ complex organization during an economic downturn‚ but more importantly‚ threatened Cisco’s ability to remain customer-focused‚ a hallmark of the company’s culture and success since its first product was created in 1986. In order to maintain communication and stimulate ongoing collaboration
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Reflection: Stand and Deliver Jaime Escalante has a steady job but left it for a lowly position math teacher at James A. Garfield High School. Knowing that the school is where rebellion runs high and teachers are more focused on discipline than in academics‚ he is determined to change the system and challenge the students to soar high in excellence. Of course‚ the students will not like a teacher who engages them in the things they don’t like. But as days passed‚ Escalante was able to convince
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technology to sustain and/or gain market share. This study will identify how the organization deploys current technology‚ performs value chain analysis‚ manages change‚ develops social contracts‚ and approaches global challenges. About FedEx FedEx is a network of companies that provides specialized shipping‚ global trade‚ supply chains and information services to its customers. The organization’s service area includes 220 countries and territories including every address in the United States while employing
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SEPTEMBER ISSUE When talking about mix and match and color blocking it is normally related to the fashion world. It is also involves modeling‚ in terms of clothes‚ accessories‚ gadgets‚ men and women‚ and trending. There are various ways for customer to get reference in fashion. Some will refer to the while other may use word of mouth. However most will use fashion magazine as their main reference. So just what fashion do you prefer? Mix and match? Color Blocking? Trending? There are many answers
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CUSTOMER SATISFACTION IN INDIAN BANKING SECTOR By‚ Sushanta Chakraborty PGDM 1st year‚ SEC B Roll No. 57 INTODUCTION Business need to attract and establish a customer market and would need to retain it through satisfaction. That is the key to its business performance (Johnson et al. 2000). In order to attain this goal‚ a company should have a high satisfaction rate from its clients. The increasing competition
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