retain profitability. Microsoft ’s Xbox 360‚ shown to industry professionals at the E3 2005 expo‚ has Redmond lighting up the leader board in the game console market. High-definition games‚ free online connectivity‚ and a high degree of device and gaming personalization set the pace for where Microsoft wants to take the market. But with the unveiling of the Sony ’s more powerful PlayStation 3 and the continued huge loses from Microsoft ’s games division‚ the Xbox 360 is by no means a guaranteed success
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Case Write-up * Case: 360° Performance Evaluation at Morgan Stanley ------------------------------------------------- Vision Statement: “Connecting people‚ ideas and capital‚ we will be our clients’ first choice for achieving their financial aspirations.” This vision draws on essential skills in connecting the brightest people with the most powerful ideas and the capital to help clients succeed on their own terms. (Letter to Shareholders) -------------------------------------------------
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All of the following are important considerations when developing guidelines for the degree of differentiation in the PSA except: Select one: a. Understanding cost implications of differentiation alternatives b. Development of differentiation alternatives c. Ensuring that a standardized PSA can be offered to all customers d. Setting boundaries for the degree of customization What types of suppliers are assigned a dedicated team as part of the supplier relationship management process? Select
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What supply chain changes did Microsoft make between the Xbox and the Xbox 360? What was the motivation for these changes? Microsoft made several supply chain changes after their first experience in the game console market with the Xbox. Microsoft successfully secured a significant market share with the Xbox and expected to have higher sales with its successor: the Xbox 360. They also made the decision to introduce it a year before their main competitor‚ Sony‚ would in order to secure a large market
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Evolution of the Xbox Supply Chain Microsoft made several adjustments to their supply chain between the introduction of the Xbox and the Xbox 360. One of the first changes was adding a third EMS supplier‚ Celestica‚ in addition to Flextronics and Wistron. Celestica was added to increase capacity and meet predicted demand which was expected to be much higher for the Xbox 360 than it had been for the original Xbox. Also‚ in addition to Microsoft’s current engineering team‚ they attempted to further
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Overview3 Executive Summary3 SWOT Analysis3 Market Research4 Marketing Objectives5 Marketing Plan Implementation and Monitoring5 Bibliography 6 xxxx6 Product overview: The xbox is one of the most incredible inventions that have reached the market place in the last decade. The xbox Console in a video gaming and multimedia platform brand designed and manufactured by Microsoft and the first model was launched in November 2001 in the USA. The product is more than just a gaming
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The Ethics of the Xbox In today’s world‚ information technology has not only changed the way we live‚ learn and work‚ but also the way we entertain. The impact of technology evolvement on our life is thus by far profound‚ either positive or negative. In the case of Brandon Crisp that we discussed in Business Ethics class about the Ethics of the Xbox‚ it unfortunately turned out to be on the negative side. Brandon Crisp‚ a 15-year-old teenager living in Barrie‚ Ontario‚ ran away from home
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Contents Executive Summary 2 Introduction 3 Microsoft 3 Xbox 4 The Original Xbox 4 Xbox Live 5 Xbox 360 5 The New Next Generation – Xbox One vs PlayStation 4 5 Defining the Industry 6 Gaming Console Market Revenues 2003-13 (US$ million) 6 Revenue forecasts for 2013 7 Industry Trends 7 Loss-leading strategy 7 Innovative Technologies 7 Gaming in the Cloud 7 Rise of Indie Game Developers 8 Porter’s 5 forces analysis 8 Value Chain Analysis 9 Operations and Supply Chain 9 Distribution 10 Marketing 10
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Game Console Industry The game console industry is unpredictable‚ as the market leader changes as frequently as new games being released. Currently‚ the most prominent console manufacturers in the industry are Sony (PlayStation)‚ Microsoft (Xbox)‚ and Nintendo (Wii). While Sony and Microsoft focus on powerful machines and games targeted at older teens and young adults‚ Nintendo’s family friendly‚ less graphically polished consoles target an entirely different market‚ and is not applicable to the
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Running head: SWOT ANALYSIS ON THE XBOX SWOT Analysis on the XBOX Grand Canyon University AMP 340 22 Nov 2009 SWOT Analysis on the XBOX A SWOT analysis is an examination of an organization’s Strengths and Weaknesses‚ as well as what are the Opportunities and Threats (Schermerhorn‚ 2010‚ p.212). To best do a SWOT‚ it is important to look at the history of the XBOX. When Bill Gates reveled plans for the Xbox at the Game developer’s conference in San Jose‚ Ca. in March
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