Emerging Challenges forSustainable Business 2012 311 Sustainable Banking in India: The Road Less Travelled Sustainable Banking in India: The Road Less Travelled Abstract Although the concept and practice of socially responsible and sustainable investing (SRSI) or more simply‚ sustainable finance‚ is yet to catch on in India‚ it represents a potentially hugely rewarding business opportunity. This paper begins with the wider concept of sustainable development and business‚ then highlights the importance
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BMW CASE: Globalizing Manufacturing Operations INTRODUCTION This case focus on the dilemma that the president of BMW Manufacturing Corp.‚ Al Kinzer‚ faced in 1995 in relation to BMW’s new plant at Spartanburg‚ South Carolina and a dramatically increased demand in the U.S. market for the Z3 model. To study the BMW case‚ the background information and role of new plant at Spartanburg will be described at the beginning. Secondly‚ the 3 alternatives options will be analyzed and compared accordingly
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Sun He/Sean Blake Hunter Huang Xiaolu/Heloise Chen Haoyue/Cindy History BMW (Bayerische Motoren Werke AG) was started in 1916 World War I Gustav Otto‚ Karl Rapp‚ Franz Josef Popp‚ Camillo Castiglioni History 1923 First Motorcycle (R32) 1927 first automobile invented by Max Friz Gotthilf Durrwachter (BMW 3/15) History World War II 1959 expanded factory 1973 expansion to Rosslyn‚ South Africa 1980 first motorcycle with anti-lock brakes History 1999-2007 New
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Ethical Dilemma Analysis through the 8 questions model by Arthur Dobrin Case 1 – Rental Applicant 1. Facts • African-American applicant • Stable work history • More than enough income to cover the rent • Good references from their previous landlord • A couple with one young son (Family) • Before applicants accepted‚ rental agent should have done a background check as a standard procedure. 2. Facts we don’t know • Verifications of facts – conduct a cross check o Whether or not the facts
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SUBDOMAIN 310.2 - ETHICS Competency 310.2.1: Ethical Issues in Business Company Q has recently closed two of their stores in areas that are considered high crime areas. This company was claiming they were losing money. Failing to listen to customer request for more natural and organic products has forced them to shop in areas outside of their community. Company Q also needs to work with the local food banks with donating day old products. With all of these situations at hand and with the question
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"Though writing business letters was never an easy task‚ business letters are genuinely meaningful in various ways." The Value of Business Letters as related to: The Principle of Effective Communication It is indeed true that effective communication and writing skills are very significant in our daily lives. In reality‚ people will judge us by how well we communicate‚ either by speaking or writing. A business letter needs to be easily understood by its recipient. Therefore‚ one must write effectively
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BMW Interview Process: Physical Okay‚ so‚ we’re on to step four in the process of getting hired on at the BMW plant in Greer (Spartanburg County). Incidentally‚ so far not one person has come to this blog after searching for information about what’s the BMW interview process like. I’m almost insulted‚ except that being insulted about something that stupid is a waste of time. Step four is the physical. Assuming you make in through the first three steps and get your conditional offer of employment
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Where the BMW films a good idea? How successful was the campaign? In my opinion‚ the BMW films where a great idea at that specific moment in time. The company had no new product launches to promote. Furthermore‚ budget was available in order to “experiment” new ideas and innovative advertising and promotion actions. With this pure branding exercise BMW had little to lose (mainly money) and a huge deal to win. The campaign proved to be an incredibly successful one. In order to measure and justify
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expand of the potential market. For example‚ China and Russia. In terms of brand promotion‚ BMW Group‚ will seize the opportunity‚ and vigorously advise and expand public awareness network. At the same time‚ BMW also advertise their ambitions and sense of responsibility to society. In the automotive manufacturing area‚ BMW Group proposed to advertise new product concepts and environmental protection. BMW believes that with further development of the industrial era‚ the traditional energy sources
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BMW Type Aktiengesellschaft Traded as FWB: BMW Industry Automotive industry Founded 1916 Founder(s) Franz Josef Popp Headquarters Munich‚ Germany Area served Worldwide Key people Norbert Reithofer (CEO)‚ Joachim Milberg (Chairman of the supervisory board) Products Automobiles‚ motorcycles‚ bicycles Revenue €60.48 billion (2010) Operating income €5.094 billion (2010) Profit €3.218 billion (2010) Total assets €108.87 billion (end 2010) Total equity €23.10 billion
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