Baskin-Robbins From Wikipedia‚ the free encyclopedia Baskin-Robbins Inc. | | Type | Subsidiary of Dunkin’ Brands | Founded | 1945 | Headquarters | Canton‚ Massachussetts‚ United States | Parent | Dunkin’ Brands | Website | www.baskin-robbins.com | Baskin-Robbins is a global chain of ice cream parlors founded by Burt Baskin and Irvine Robbins in 1953‚ from the merging of their respective ice cream parlors‚ in Glendale‚ California. It claims to be the world’s largest ice cream franchise
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and its service oriented approach on “Dominos Pizza Chain” Jubilant FoodWorks Ltd is an Indian company based in Noida‚ Uttar Pradesh which holds the master franchise for Domino’s Pizza in India‚ Nepal‚Sri Lanka and Bangladesh‚ and also for Dunkin’ Donuts in India. The company is a part of the Jubilant Bhartia Group. Type of company: Public Company Traded on: BSE and NSE Categorize as: Restaurant Industry Founded : 16 March 1995 Headquarters: Noida‚ Uttar Pradesh‚ India Number of locations
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Krispy Crème Doughnuts is a comparatively young company and a good potential to grow further. With just 222 stores by April 2002‚ it is already a market leader by the number of doughnut it sells annually; 2 billion as compared with 1.6 billion of Dunkin Donuts form 4736 stores. Working Capital Required: As shown in Exhibit 1‚ Fig 1 the working capital required for the past years has been $29443 in 2001 and $49236 in 2002. The average rate of Working Capital/Sales Ratio = 11.12%. Hence‚ the projected
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SWOT Analysis of Starbucks Strengths (internal) Many store locations Brand loyalty/equity (I have heard people say that Dunkin’ just doesn’t do it for them in the morning) Product consistency Employees receive benefits Atmosphere consistency (free WIFI & lounge/restaurant atmosphere) Employee benefits * Eco‐friendly practices‚ for Starbucks is concerned with conserving energy‚ water‚ controlling climate change and recycling * Encourages commitment to environmental leadership
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Industry Environment: Pretty weak around the early 1980s but grew drastically between 1989 and 1999 (number of specialty coffee retailers grew from 585 to 12‚000 and reached 24‚000 the end of 2006). Threats: Competitors: Dunkin Donuts (vanilla spice coffee‚ Pumpkin Latte)‚ McDonalds (McCafes‚ www.unsnobycoffee.com). Peet’s Coffee & Tea‚ Coffee Bean & Tea Leaf‚ Caribou Coffee Internal Environment: Strengths: Strong financial health (cash available for greater
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Rungruangrattanawadee 1531007027 • Chavivuth Soonthornsima 1511001933 • Tirapitch Pichitnorakarn 1511007096 • Arnuphap Chaiyaraj 1531007209 • Pavinee Pinijkijsopon 1531007530 Exclusive Summary As you know Thailand has many brand of donut and last year have new brand come to Thailand it is Krispy Kreme Doughnut. First time that they promote everyone interesting and exciting about that. Now it not interesting like beginning period. So‚ our group would like to study about customer preference
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be someone from one department being responsible to work with an identified person in making to sell the product: each department within STARBUCKS will know the details of business activities in the other departments. Dunkin Donuts : Complementary pairing of coffee& Donuts Peet’s Coffee and Tea : Focus on quality coffee & strategic positioning of stores nearby to Starbuck’s locations
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In today’s struggling economy‚ it is not hard to tell that the CEO’s of the largest corporations are making far too much money. They claim their paychecks are justifiable because of their company’s success and inherent to our capitalistic society; but as these corporations become richer they continue to undermine the efficiency of our country’s political system and the common good for our population as a whole. Furthermore‚ morality has become almost entirely absent in bigger business practice in
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Krispy Kreme Marketing Plan Table of Contents 1.0 Executive Summary 2.0 Situation Analysis 2.1 Market Situation 2.1.1 Market Demographics 2.1.3 Macroenvironment Situation 2.1.4 Market Growth 2.2 SWOT Analysis 2.2.1 Strengths 2.2.2 Weaknesses 2.2.3 Opportunities 2.2.4 Threats 2.3 Product Situation 2.4 Competition Situation 2.5 Distribution Situation 2.6 Critical Issues 3.0 Marketing Strategy 3.1 Mission 3.2
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agencies. Competition: "Today‚ with more than 15‚000 stores in 50 countries‚ Starbucks is the premier roaster and retailer of specialty coffee in the world" (Starbucks‚ 2011‚ para. 7). Starbucks ’ biggest competitors are Mcdonald ’s‚ 7-Eleven‚ Dunkin Donuts‚ and Caribou Coffee. However‚ Starbucks has managed to stay ahead because of the unique quality of their coffee and their customer service. Economy: The 2008 restructure implementation has helped Starbucks to overcome the global economic crisis
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