EQUAL OPPORTUNITIES Dabur is committed to promoting diversity among teams in the broadest sense possible (in terms of gender‚ age‚ training‚ origins‚ disability‚ etc.) in order to improve performance and become increasingly innovative and competitive. The organization does not employ nor encourages forced‚ bonded or child labour and conducts proper checks and audits to ensure that their contractors follow their example. At Dabur‚ all employees are of equal value. Nobody shall be discriminated at
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What type of fruit juice provides the most vitamin C? In my investigation I plan to find out how much vitamin C there is in orange juice‚ pineapple juice and tropical juice and then compare my results to find out which juice has the most vitamin C. The independent variable is the type of juice and the dependant variable is the volume of fruit juice needed to decolourise 1cm3 Of 1% DCPIP solution. DCPIP solution can be used to measure the amount of vitamin C in each juice as an antioxidant
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Boost juice is a widely known brand in the drink companies occupying Australia. It has made itself well known since its creation in 2000 by Janine Allis. There are five different ways a company can differentiate themselves from its competitors‚ they are product‚ services‚ channels‚ people and image. Brands will differentiate themselves with competitors through product differentiation by design or features of their product. With services differentiation it is how efficiently
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Investigating the vitamin C content of fruit juices Vitamin C (ascorbic acid) is a water-soluble nutrient which is found in certain foods. It acts as an antioxidant (inhibits oxidation) in the body‚ helping to protect cells from the damage caused by free radicals. The body requires vitamin C in order to make collagen‚ a protein essential to help wounds heal. Vitamin C also improves the absorption of iron from plant-based foods and helps the immune system work properly to protect the body from disease
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blackcurrant juice‚ each with varying amounts of vitamin C content. Each experiment has independent and dependent variables. The solutions of soft drinks contain different levels of vitamin C (with old and new varieties) will be the independent variables in the experiment as the vitamin C content is unknown. The dependent variable is the measureable amount of each of these drinks solutions that is required to decolourise a known amount of blue dye. As there are pairs of fruit juice solutions
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1. INTRODUCTION [pic] Dabur India Limited is a leading Indian consumer goods company with interests in Hair Care‚ Oral Care‚ Health Care‚ Skin Care‚ Home Care and Foods. From its humble beginnings in the bylanes of Calcutta way back in 1884 as an Ayurvedic medicines company‚ Dabur India Ltd has come a long way today to become a leading consumer products manufacturer in India. For the past 125 years‚ we have been dedicated to providing nature-based solutions for a healthy
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Study On Consumption Patterns Of Soft Drinks And Fruit Juices A COMPARATIVE STUDY ON CONSUMPTION PATTERNS OF SOFT DRINKS AND FRUIT JUICES EXECUTIVE SUMMARY Soft Drinks were common preference among all the individuals before juices were being introduced‚ With the changing lifestyle and income levels‚ people are shifting their consumption patterns and have therefore become more health conscious thus leading to increase in demand of juices. Market Research is based on some underlying parameters
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New appraisal pill for Dabur staff Writankar Mukherjee‚ TNN Apr 22‚ 2008‚ 12.00am IST KOLKATA: FMCG major Dabur India is going to revamp its appraisal policy for 2‚600-odd employees across the country. The company has decided to move beyond plain-vanilla annual increments to a system of continuous employee reward. The move has been undertaken based on recommendations from noted HR consultant Hewitt Associates. There will also be spot awards to recognise employees on the spot at any time‚ for
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Sidra Double Cola Vital Jucina Milk Ice Cream Soda Mango Juice Kulfa Orange Orange Juice Butter Scotch Lychee Apple Juice Coffee Raspberry Mango & Orange Strawberry Fresh Lime Chocolate Vino Competitors: Primary: Pepsi‚ Coca Cola‚ Rooh Afza‚ Jam E Shereen‚ Etc. Secondary: Frooto‚ Maza‚ Rani‚ Slice‚ Nestle‚ Etc. Pops Pods Soft drink‚ juice‚ milk Natural taste varieties Disposable Tastes varieties in milk
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Rural marketing of Dabur Here is an interesting example of rural marketing in India FMCG major Dabur is unleashing a marketing blitz across the country through beauty pageants‚ singing contests and model hunts to penetrate rural and semi-urban market. Dabur is focusing on states like UP‚ Punjab‚ Bihar‚ Rajasthan and MP for promoting various brands‚ including Dabur Amla Hair Oil‚ Vatika hair care range and Gulabari skin care products. Target Segment: Rural sales accounts for 50 per cent of Dabur’s
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