about the particular and the consumer attitude towards the product.Marketing research plays a vital role in a business to make it success.We have tried to put our best effort to complete this task on the basis of skill thatwe have achieved during our studies in the institute.We have tried to put our maximum effort to get the accurate statistical data.However we would appreciate if any mistakes are brought to us by the reader. 3.EXECUTIVE SUMMARY After going thick on the things‚ now time is to
Premium Marketing
Theoretical Background Coffee has being blamed for so many ills from causing diseases and cancers to many people. Recent study states that coffee intake is not bad at all and doesn’t find any health benefits in causing cancer and diseases. However these studies state that a mild intake of unfiltered coffee can increase cholesterol levels. Newer studies have also shown that coffee may have benefits‚ such as protecting against Parkinson’s disease‚ type 2 diabetes and liver cancer also it has high
Premium Nutrition Glucose Disaccharide
AMUL – The Taste of India Report on the Product Mix and Distribution of AMUL products. This report covers the product mix of AMUL across all categories‚ studies its distribution model in India and has an in depth study on the distribution channel of AMUL products in the state of Goa. AMUL The brand name AMUL is an abbreviation for Anand Milk Union Limited. AMUL is managed by the cooperative organisation‚ Gujarat Co-operative Milk Marketing Federation Ltd. (GCMMF). AMUL’s headquarters is in Anand
Premium Milk
1. INTRODUCTION 1. 1 PURPOSE AND SCOPE OF THE STUDY The purpose of the study consists of identifying the basic reason of de-motivation and providing the right and useful solution to the problem. The basic and main purpose of the study is to motivate the employees and workers to perform according to the company policy and to achieve the definite goal personal as well as organizational. One of the main factors of de-motivation is unclear or poor identification of the goal. Thus it is the duty
Premium Maslow's hierarchy of needs Motivation
(KCMPUL)‚ Anand‚ in Gujarat in December 1946. And so did GCMMF and brand AMUL establish consequently. AMUL LOGO AND ITS IMPORTANCE Motto The main motto of Amul is to help farmers i.e. Milk producers. Amul system works under objective of highest possible compensation to the milk [reducers and lowest possible price to consumers. Farmer are paid money in cash payment for the milk. Milk gives them money for the daily necessities. Amul is the one who started using their profits for the milk producers
Premium Milk
Introduction Amul is an Indian dairy cooperative‚ based at Anand in the state of Gujarat‚ India.[2] The word Amul(अमूल) is derived from the Sanskrit wordAmulya(अमूल्य)‚ meaning invaluable.[3] The co-operative is also sometimes referred to by the unofficial backronym: Anand Milk Union Limited. Formed in 1946‚ it is a brand managed by a cooperative body‚ the Gujarat Co-operative Milk Marketing Federation Ltd. (GCMMF)‚ which today is jointly owned by 3.03 million milk producers in Gujarat.[4] Amul spurred India’s White
Premium Milk Gujarat
oAmul a brand of success has managed to create a distinct and concrete image in the mind of the consumer. It’s all happens due to sincere‚ hard work and team effort or amul society‚ amul was formed in the year 1946 in the form of society by the visionary Dr .kurien with a noble purpose to uplift the village farmers to sustainable position by bringing them into the net of the society. Starting with a few liters of milk per day to millions and millions liters per day indicates the success
Premium Marketing Advertising Graphic design
to motivate the sales people towardsachieving higher sales) Non-financial motivators (Non-financial motivation plays a vital role for sales people at the later stages when they needthe psychological satisfaction‚ beyond the monetary benefits. In AMUL‚ financial motivators include: Adhoc Adhoc is a one type of allowance given to employees. union is deciding this allowance asan extra benefit for employees. HRA:- House rent allowance is given to employees as an incentive. HRA is given to thatemployees
Premium Motivation Sales Money
Hinduism * A combination of a member of religious traditions in India * A polytheistic religion (More than one god) * God is Brahman - Creator and creation‚ made manifest in 3 persons: 1. Brahma - Creator 2. Vishnu - Preserver 3. Shiva - Destroyer * According to Hinduism‚ our true self is Brahman * The human soul is Atman * Basic Hindu phrase is "Atman is Brahman" or "Tat Tatum asi"‚ meaning "That Thou Art!" * Goal of Hindu life: 1. Become perfected to
Premium Buddhism
PARLE V/S BRITANNIA By – Manish Dubey Nirav Fruitwala Rajeev Jha Sachin Patil CONTENTS 1. BISCUIT INDUSTRY IN INDIA………………….. 2. PARLE BACKGROUND…………………………... 3. BRITANNIA BACKGROUND…………………….. 4.
Premium Food industry Food Britannia