sector. In India‚ that advantage goes to “Big Bazaar.” It has brought about many changes in the buying habits of people. It has created formats which provide all items under one roof at low rates‚ or so it claims. In this project‚ we will study its marketing strategies. Big Bazaar’s main competitors are other business houses which are planning to enter the market as well as long established ‘Kirana’ stores which feel threatened by huge retail chains. BIG BAZAAR FOR THE GREAT INDIAN MIDDLE CLASS
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Term 2‚ 2010/11 MGMT003 Business‚ Government and Society (BGS) Instructor: Dr. Gilbert Tan An analysis of Case 29: Big Pharma’s Marketing Tactics Introduction The Big Pharma controversy is about the wide-scale marketing malpractices used by big pharmaceutical companies in America which resulted in a series of negative implications on consumers. It revolves around pharmaceutical companies‚ government regulators‚ health professionals (or “unprofessional”)‚ market consumers and the medical watchdogs
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interpret and analyze the various functions of Fashion Big Bazaar which includes Company profile‚ History of the company and organization structure. We have also done an in depth study of Human Resource Policies and procedures of the company and also studied and surveyed its work culture. During this project‚ we compared our companies’ financial analysis to a competitor brand and did a comparative study for the better understanding of Big Bazaar’s financial working. We conducted a survey on Economic
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In a narrative format‚ discuss the key facts and critical issues presented in the case. Big Brothers is a non-profit organization that recruits positive male role models to mentor young boys that are in need of direction. Over the years‚ Big Brothers has seen a drastic decrease in the number of eligible volunteers. A number of factors could be contributed to this decrease in volunteerism. A downturn in the economy has forced a vast majority of the mentor-eligible population to take in consideration
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speaking different languages and with different religions and cultures. There are also many people from different countries who visit London as tourists‚ to see the famous "Sights of London". And today I want to talk about one of them - Big Ben. Big Ben Big Ben is the chiming clock of the Palace of Westminster or the Houses of Parliament in London. The amazing looking Victorian Gothic style clock tower is the most famous landmark of London. Rather‚ one can say it represents the city of London
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Big Data Management: Possibilities and Challenges The term big data describes the volumes of data generated by an enterprise‚ including Web-browsing trails‚ point-of-sale data‚ ATM records‚ and other customer information generated within an organization (Levine‚ 2013). These data sets can be so large and complex that they become difficult to process using traditional database management tools and data processing applications. Big data creates numerous exciting possibilities for organizations‚
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2.1 TITLE OF THE STUDY The title of the study conducted is “A STUDY ON CONSUMER BEHAVIOUR TOWARDS ORGANISED AND UNORGANISED RETAIL STORES” 2.2 STATEMENT OF THE PROBLEM The study is conducted to understand the consumer behaviour towards organised and unorganised retail stores The study was important to know whether consumer preferred to shop in organised or nearby retail stores. 2.3 OBJECTIVE OF THE STUDY To find out consumer behaviour towards organised
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Big Data In It terminology‚ Big Data is looked as a group of data sets‚ which are so sophisticated and large that the data can not be easily taken‚ stored‚ searched‚ shared‚ analyzed or visualized making use of offered tools. In global market segments‚ such “Big Data” generally looks throughout attempts to identify business tendencies from accessible files sets. Other areas‚ exactly where Big Data continually appears include various job areas of research for example the human being genome and also
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objective is to identify whether the consumers are satisfied with the product and services‚ price‚ discounts provided by Big Bazaar. To identify different customer needs and wants. To understand consumer perception towards Big Bazaar To understand the changing market scenario THE SCOPE OF THE STUDY It aims to understand the customer satisfaction towards big bazaar big day It aims to understand the prospective customers It facilitates evaluation of the brand name and customer satisfaction
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Big data describes innovative methods and technologies to capture‚ distribute‚ manage and analyze larger-sized data sets with high rate and diverse structures that conventional data management methods are unable to handle. Digital data is now everywhere—in every sector public or private‚ economy‚ organization and customer of digital technology. There are many ways that big data can be used to create value across sectors of the global economy. It has demonstrated the capacity to improve predictions
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