Apple Inc. Case Study By: Executive Summary: Apple Inc. is a great computer technology company with a wide range of products that serve to every persons needs. Not only are their products great but so is their customer service as well. They are very loyal to their customers needs and are very good about honoring their warranties which are incredible deals. They are also steadily doing very well with their stocks and their net income over the past years. With their income up 364%
Premium Apple Inc. Steve Jobs
corporation‚ Apple is a company that was founded on April 1st‚ 1976‚ and incorporated on January 3rd‚ 1977. It is ranked second in the’ top 100 Best Global Brands’‚ after the well-known and worldwide company Coca Cola. In this case‚ Apple indulges and takes in its biggest increase in brand value with an astonishing 129%. It is no surprise that Apple have been so successful due to the technology and innovative ideas of Steve Jobs. He has already set the idea towards consumers that the Apple Products
Premium Steve Jobs Apple Inc. App Store
INDEX The mobile personal computer industry and the mobile phone industry……………………………………..3 Resources…………………………………………………………………………………………………………….……………………....4 Economies of scale‚ experience and scope……………………………………………………………………………………4 What are the main strengths of Apple and what distinguishes this company from the competition?.................................................................................................................................5 Strategic fit…………………………………………………………………
Premium Personal computer Mobile phone Laptop
“Remember the Apple” I. Problem Statement Apple Inc. is known for their innovative products‚ combining user-friendly technology and elegant design‚ Apple’s bite of the consumer electronics market has been getting a little larger year by year. The Apple brand is fun‚ unique‚ and memorable because it is such a departure from brands that sound serious and corporate. Apple’s Macintosh computers has always stood out because it looks different from other personal computers and relies on software
Premium Apple Inc.
Points to cover in answers: 1. Vision‚ Mission and objectives a) Describe Apple Inc’s Vision for its iPhone business in China. 10 Marks Answer should draw from - Brand image slogans associated with Apple: Liberty regained; innovation‚ passion‚ hopes/dreams/aspirations/people power through technology (page 9) - really sleek‚ cool hardware‚ great software and a cool‚ hip image” (Clemons‚ 2007) - Many firsts in innovation: the mouse‚ digital music player (iPod)‚ music store service (iTunes)
Premium Mobile phone Motorola Strategic management
Apple Inc. in 2012 questions 1. What‚ historically‚ have been Apple’s competitive advantages? 2. Analyze the personal computer industry. Why did Apple struggle historically in PC’s? 3. How sustainable is Apple’s competitive position in PCs‚ MP3 players and smartphones? 4. What are Apple’s long-term prospects for the IPAD? 5. What advice would you offer the new CEO Tim Cook? 1. What‚ historically‚ have been Apple’s competitive advantages? 2. Analyze the personal computer industry. Why did Apple
Premium Personal computer
Determine two available strategic options for Apple to maintain and rebuild its reputation. Ans: Apple is the third largest Mobil Company in the world. Apple launched its iPhone in 2007. Company gained its success after launching iPhone. IPhone became one of the best smart phone in the Mobil market. Every time‚ when company launch any its product‚ people are curious to know what they are going to launch. Customers are expecting something new every time. Apple launch its iPhone 5 on 12 september‚ 2012
Premium Apple Inc.
Problem Statement The Apple Company has had great success with the iPod but now needs to figure out a way they can create a sustainable comparative advantage in the Mp3 player market or they will lose demand and market share‚ and decrease profits and revenue . Analysis I am now going to analyze the PC and Music Player industry using Porter’s five forces. ~Competitors The competitors in the PC industry are fierce and intense. There is a very high rivalry in the industry causing the price
Free Apple Inc. Steve Jobs Personal computer
our case the competitive advantages of Apple is differentiation and innovation‚ high quality‚ great customer responsiveness‚ high level of marketing and having strong sales department. By recruiting Steve Jobs Apple did its first steps. They have done a good research and according to the results offered their production. By having good marketing and sales and good customer responsiveness Apple gained loyal customers. This means that Apple has good capabilities and resources. Moreover‚ Apple has done
Premium Apple Inc. Steve Jobs
Design Features Performance OS X Lion Built-in Apps Tech Specs Built on a rock-solid UNIX foundation‚ OS X is engineered to take full advantage of the technologies in every new Mac. And to deliver the most intuitive and integrated computer experience. Hardware and software made for each other. Since the software on every Mac is created by the same company that makes the Mac‚ you get a fully integrated system in which everything works together perfectly. OS X works with the processor
Premium Apple Inc. Mac OS X