Unit 4 Assignment 1 Btec

Topics: Communication, Writing, Nonverbal communication Pages: 8 (2181 words) Published: April 16, 2013
Oil to the machine
Unit 4

Oil to the machine
Unit 4

By: Sager Anroedh
International Business Studies
By: Sager Anroedh
International Business Studies

Unit 4: Oil To The Machine

Assignment 1/Task 1/ P1
There are many ways to communicate, therefor I made a clean table to discuss the differences ways to communicate. But every way to communicate has his own advantages and disadvantages those will be discussed as well. For this assignment I used ‘Scotch & Soda’ as business to give you examples to show you how these ways for communication are used.

Scotch & Soda loves to make great clothes that suit every individual. They want people to love their clothes and enjoy wearing them. Scotch & Soda products are rich in detail, high quality and affordable. It’s a brand from Amsterdam (The Netherlands.)

1. Oral communication
Oral communication is communication through mouth. It includes individuals conversing with each other, be it direct conversation or telephonic conversation. Speeches, presentations, discussions are all forms of oral communication.

* Oral communication is not only time saving, but it also can save money and efforts. * Oral communication can be best used to transfer private and confidential information. * The feedback is directly given in case of oral communication, therefore decisions can be made quickly without any delay. Disadvantages:

* Relying only on oral communication may not be sufficient as business communication is formal and very organized * Oral communications are not always easy to understand, which can cause problems * Noise can distract oral communication, which also can cause problems.

Scotch & Soda
Scotch & Soda has his own way for oral communication. They are using advisers in the store these advisers give their costumers advice about their products. Advantages| Disadvantages|
costumers can be helped directly| Customers are feeling stalked| You can hear people their preferences| You need to hire specialists| it can be effecting people their buying behavior| Customers don’t always want to be helped|

When you want to work for Scotch & Soda, you need to be interviewed, this is also an example for oral communication. Advantages| Disadvantages|
You can actually the person who’s applying| You need to make time for this conversation| you can discuss things what can safe effort| There can be miscommunication between you two| you can ask right ahead when you’re forgetting something| You need effective speaking skills|

As every other company, Scotch & Soda have meetings, and meetings are all oral. Advantages| Disadvantages|
You can talk to a team instead of talking to one person| You can be interrupted quickly| You can repeat yourself if you need too.| You need to keep your emotions| decisions can be made quickly without any delay| You need to have speaking skills|

2. Written communication
Written communication has great significance in today’s business world. Effective writing involves careful choice of words. Also, writing is more valid and reliable than speech. But while speech is spontaneous, writing causes delay and takes time as feedback is not immediate. *note: this includes all kind of written communication, things as e-mail aren’t really written by hand so these aren’t counting.

* It can be used as evidence
* Written communication is more explicit
* Effective written communication develops an image
* It is a permanent means of communication
* Responsibilities on the grounds of speech as it can be taken back by the speaker or he may refuse to agree, and this can’t happen when it’s all on paper.

* Too much paper work is involved and that costs money
* Effective written communication requires great skills and competencies in language and vocabulary use. Poor writing skills and quality have a...
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