Unit 20 M2 and D1

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M2 & D1
We are going to link the social learning theory with our chlamydia campaign. The social learning theory is made up of learning theories that are determined between three sets of factors, these are the: 1. Cognitive- which is the knowledge which people have on chlamydia. This was stronger after the campaign as people developed their understanding of the disease. 2. Behavioural- is what the person knows about it and how they deal and prevent it. 3. Environmental- is the people in which they are spending time with. Behavioural can be affected by environmental. The strengths of the social learning theory is that it helps educate people and give them and attitudes and knowledge they might not of had before about this disease chlamydia. The social learning theory also has weakness which is the main influences needed for it is the people you hang around with. If your peers aren’t using the correct attitude it is likely that you wont keep a positive attitude. Another weakness for this theory is that it is strongly influenced by the previous rewards and punishments so if someone hasn’t had a bad consequence this would not motivate them to make a change. E.g. if they have had unprotected sex a numerous amounts of time this would make them think they are immune to catch anything. If social learning theory is applied to condom use along men the cognitive factors might be: * Attitudes of teen pregnancy

* Understanding the risks associated with unprotected sex * Expectations of sex
Environmental factors would include:
* Ability to change their own views on the subject
* Other people’s opinions about using protection
* Being able to get condoms from local services such as the pharmacy Skills would include:
* How to use condoms correctly
* How to negotiate its use with a partner
The stages of model change link our chlamydia campaign because this model concentrates on change and the objective of our campaign is to encourage...
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