Synopsis of Bsnl
SYNOPSIS OF THE PROJECT
SUBMITTED TO :
| |
[pic]
SUBMITTED BY:
RITIK ALOK
ROLL NO.- 06
BACHELOR OF BUSINESS MANAGEMENT
COLLEGE OF COMMERCE, PATNA-20
TITLE OF THE PROJECT :
MARKETING RESEARCH AND SALES PROMOTIONAL ANALYSIS IN
BSNL WITH SPECIAL REFERENCE TO
BROADBAND & 3G SERVICES
[pic]
The project is entitled with marketing research and sales promotional analysis of Broadband & 3G services in BSNL (BHARAT SANCHAR NIGAM LIMITED) . Marketing research is an important term of the marketing , an highly specialized function of marketing , not only emphasis on gathering , recording and analyzing of data but it also refers to convert data into information ,application of specialised skills to that information and knowledge , interpretation of the research report efficiently to its users and followers . Marketing research with special to its sales promotional activities of Broadband & 3G services is covered under this project
[pic][pic]
EXECUTIVE SUMMARY :
BSNL (BHARAT SANCHAR NIGAM LIMITED), is the largest telecom service providers in India with a customer base of more than 85 million subscribers with a wide network across the country. BSNL is one of the largest Indian cellular service providers, with over 83.6 million subscribers as of January 2011, and the largest land line telephone provider in India. BSNL is India 's oldest and largest communication service provider (CSP). It had a customer base of 90 million as of June 2008. It has footprints throughout India except for the metropolitan cities of Mumbai and New Delhi, which are managed by
SUBMITTED TO :
| |
[pic]
SUBMITTED BY:
RITIK ALOK
ROLL NO.- 06
BACHELOR OF BUSINESS MANAGEMENT
COLLEGE OF COMMERCE, PATNA-20
TITLE OF THE PROJECT :
MARKETING RESEARCH AND SALES PROMOTIONAL ANALYSIS IN
BSNL WITH SPECIAL REFERENCE TO
BROADBAND & 3G SERVICES
[pic]
The project is entitled with marketing research and sales promotional analysis of Broadband & 3G services in BSNL (BHARAT SANCHAR NIGAM LIMITED) . Marketing research is an important term of the marketing , an highly specialized function of marketing , not only emphasis on gathering , recording and analyzing of data but it also refers to convert data into information ,application of specialised skills to that information and knowledge , interpretation of the research report efficiently to its users and followers . Marketing research with special to its sales promotional activities of Broadband & 3G services is covered under this project
[pic][pic]
EXECUTIVE SUMMARY :
BSNL (BHARAT SANCHAR NIGAM LIMITED), is the largest telecom service providers in India with a customer base of more than 85 million subscribers with a wide network across the country. BSNL is one of the largest Indian cellular service providers, with over 83.6 million subscribers as of January 2011, and the largest land line telephone provider in India. BSNL is India 's oldest and largest communication service provider (CSP). It had a customer base of 90 million as of June 2008. It has footprints throughout India except for the metropolitan cities of Mumbai and New Delhi, which are managed by
Bibliography: [pic]