Spa and Wellness Tourism

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Table of content

1History of wellness3
1.1Development of wellness and spa3
1.2Development in the last 50 years4
2Main activities undertaken in the spa/wellness sector5
3Influence of seasonality7
4Most famous and popular areas for wellness tourism8
5Main target groups and their characteristics10
5.1Target groups in the Netherlands10
5.2International target groups in the wellness sector10
6Spa/wellness in the tourism industry12
6.1Tourism industry12
6.2Spa/wellness industry13
7Jobs in the spa/wellness industry14
8Stakeholders in spa/wellness tourism16
9Latest trends in the sector and the future18
List of sources22


What is wellness and spa tourism all about concerning past, present and future? Wellness and spa tourism is a growing sector in the tourism industry. Every year it has an increase of participants using this type of tourism as holiday or leisure and to escape from everyday life. We have chosen this part of tourism because it is on the one hand a very ancient type of tourism because of spending time on your health. On the other hand, nowadays it is one of the most famous activities undertaken in tourism and modern practices make it still current. While we were looking for information for our report we used books and the internet to find information. There was a big amount of information to history, activities, trends and jobs. General statistics and stakeholders were not easy to find. In the following report we will talk about history, activities, jobs, stakeholders, trends and the future. Furthermore, the report contains information about the importance of wellness and spa in the whole tourism sector. Before starting our researches we hoped to learn a lot about getting in contact with the wellness and spa companies.

The report will be presented at the Tourism Fair 2009 at Stenden...
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