1 History of wellness 3
1.1 Development of wellness and spa 3
1.2 Development in the last 50 years 4
2 Main activities undertaken in the spa/wellness sector 5
3 Influence of seasonality 7
4 Most famous and popular areas for wellness tourism 8
5 Main target groups and their characteristics 10
5.1 Target groups in the Netherlands 10
5.2 International target groups in the wellness sector 10
6 Spa/wellness in the tourism industry 12
6.1 Tourism industry 12
6.2 Spa/wellness industry 13
7 Jobs in the spa/wellness industry 14
8 Stakeholders in spa/wellness tourism 16
8.1 Stakeholders 16
8.2 Influence 16
9 Latest trends in the sector and the future 18
10 Conclusion 20
List of sources 22
What is wellness and spa tourism all about concerning past, present and future?
Wellness and spa tourism is a growing sector in the tourism industry. Every year it has an increase of participants using this type of tourism as holiday or leisure and to escape from everyday life.
We have chosen this part of tourism because it is on the one hand a very ancient type of tourism because of spending time on your health. On the other hand, nowadays it is one of the most famous activities undertaken in tourism and modern practices make it still current.
While we were looking for information for our report we used books and the internet to find information. There was a big amount of information to history, activities, trends and jobs. General statistics and stakeholders were not easy to find.
In the following report we will talk about history, activities, jobs, stakeholders, trends and the future. Furthermore, the report contains information about the importance of wellness and spa in the whole tourism sector.
Before starting our researches we hoped to learn a lot about getting in contact with the wellness and spa companies.
The report will be presented at the Tourism Fair 2009 at Stenden... [continues]
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