Sales Promotion in Hotels

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CONTENTS

|CHAPTER |TITLE |PAGE NO | | |LIST OF TABLES | | | |LIST OF CHARTS | | | | | | |I |INTRODUCTION |1 | |II |REVIEW OF LITERATURE |18 | |III |OBJECTIVES OF THE STUDY |22 | |IV |RESEARCH METHODOLOGY |23 | |V |LIMITATIONS OF THE STUDY |27 | |VI |ANALYSIS AND INTERPRETATION |28 | |VII |FINDINGS OF THE STUDY |69 | |VIII |SUGGESTIONS |72 | |IX |CONCLUSION |73 | | |BIBLIOGRAPHY |74 | | |APPENDIX |75 | | | | |

| | |LIST OF TABLES |

LIST OF TABLES

|S.NO |TITLE |PAGE NO | |1 |Table showing gender of the respondents |28 | |2 |Table showing age of the respondents[pic] |29 | |3 |Table showing experience of the respondents |30 | |4 |Table showing employees awareness of culture and practices |31 | |5 |Table showing awareness about organization’s future plans and policies[pic] |32 | |6 |Table showing employees acceptance about changes in work methods |33 | |7 |Table showing provision of training and education to adopt the change |35 | |8 |Table showing organization’s interest in introducing new technology |36 | |9 |Table showing special services offered to employees |37 | |10 |Table showing reward and recognition |39 | |11 |Table...
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