Res 351: Business Research Planning And Ethics
Business Research Planning and Ethics
RES/351
David Lantz
August 25, 2014
By: Heather Hansen
There are several planning keys to research success and there are several ways to fail as well. It is very important to follow the steps of the research process that as a business, the business can grow successfully. It is also important to follow the steps in order and not jump over or rush to the next step, so that decisions are made properly and logically for the benefit of the business to succeed and continue to grow. There are several symptoms and costs for a business to fail, and this can be very easy to do. One way to do this is to avoid failure. Costly failure to direct research efforts toward …show more content…
Basically is it going to be worth the company’s money and time or will it not be worth the effort put forth? The company needs to set the expansion policy. The objective needs to be defined by management’s intentions of expansions into new fields. Researchers need to stay focused on the objective of the project in place or they will research anything and everything beyond the project.
Managements stated intentions must be based on realistic evaluation of company’s financial and personnel resources or there will be unproductive research. Project selection is a definite procedure that needs to be set up to ensure that adequate consideration is given to all factors that enter a project selection decision. What criteria should be used for selecting projects and setting project priorities? There are two classes of criteria: measure economical potential, weighing sales and profits, return on investments, intensity of competitors and cost of marketing introductions. Assess technical feasibility such as technical obstacles and the probability of attaining project objectives successfully, research costs, time
RES/351
David Lantz
August 25, 2014
By: Heather Hansen
There are several planning keys to research success and there are several ways to fail as well. It is very important to follow the steps of the research process that as a business, the business can grow successfully. It is also important to follow the steps in order and not jump over or rush to the next step, so that decisions are made properly and logically for the benefit of the business to succeed and continue to grow. There are several symptoms and costs for a business to fail, and this can be very easy to do. One way to do this is to avoid failure. Costly failure to direct research efforts toward …show more content…
Basically is it going to be worth the company’s money and time or will it not be worth the effort put forth? The company needs to set the expansion policy. The objective needs to be defined by management’s intentions of expansions into new fields. Researchers need to stay focused on the objective of the project in place or they will research anything and everything beyond the project.
Managements stated intentions must be based on realistic evaluation of company’s financial and personnel resources or there will be unproductive research. Project selection is a definite procedure that needs to be set up to ensure that adequate consideration is given to all factors that enter a project selection decision. What criteria should be used for selecting projects and setting project priorities? There are two classes of criteria: measure economical potential, weighing sales and profits, return on investments, intensity of competitors and cost of marketing introductions. Assess technical feasibility such as technical obstacles and the probability of attaining project objectives successfully, research costs, time