Puugh Matrix By Stuart Pugh
There are various methods available for the evaluation of the concepts one such method is ‘PUGH MATRIX’ which was invented by Stuart Pugh. Pugh concept selection is a quantitate technique which is used to rank the multi-dimensional options with various criteria.
The fundamental Pugh Matrix includes the establishment of a set of principles to which the possible alternatives can be recreated, graded, and added up to achieve an overall score which will be ranked. Created principles are not graded to allow fast assortment process. For a more credible and reliable outcome, allotted scores should be based on fact and accumu-lated data. For instance, if the purpose of the analysis is to imitate or to replicate a current product, the study should …show more content…
Every time a decision has to be made, subjective outlook about one option against another option can be viewed as objective. One more benefit is that this technique can handle sensi-tive analysis. A classic example is to distinguish how much an outlook can be changed in order for a less favored alternative to outscore a contended alternative.
The Pugh Matrix technique is used to smooth the progress of a controlled, team based proce-dure for generating concept and selection. Numerous concepts are assessed according to their strong points and limitations versus an allusion concept which is also the standard con-cept (also called the datum).
Datum is considered the paramount model on every iteration of the medium. The Pugh Con-cept promotes comparison of a number of different models against the standard model, generating stronger models and getting rid of the weaker models.
Aside from comparing different models or concepts, the Pugh Matrix allows the creation of viable option concepts from the existing less feasible concepts. Since the technique does not involve large amount of quantitative information it has the flexibility to get a most favorable concept that can be hybrid or variation of favorable …show more content…
Construct a Pugh Matrix – using excel as a tool create a Pugh template. The usual template puts the criteria on the first column, the current process on the second col-umn, Alternative 1 on the third column, Alternative 2 on the fourth column, and Alter-native 3 on the fifth column. List as many alternatives as you want as this will all be measured along the way.
2. Create criteria to assess probable enhancement solutions – list relevant criteria that are essential for both the organization and the customer. Example criteria are feasibil-ity, cost, long term benefit, maintainability, availability of resources, and any similar general idea that you would like to consider in choosing the best alternative.
3. Using comparative significance, allot scores for every criteria – similar to the Cause and Effect Matrix, assign score for every criteria. Identify which among the criteria is most significant. Score will be assigned according to the importance of the criteria to both organization and customer.
4. Determine all possible concept solution – after identifying the criteria that should be considered and assigning scores to these criteria, it is now time to identify all possible solutions. This is best done during brainstorming activity. More participants give more concepts, more designs, and more alternatives. There is no limit in creating solutions, list as many for this will be evaluated as the process
The fundamental Pugh Matrix includes the establishment of a set of principles to which the possible alternatives can be recreated, graded, and added up to achieve an overall score which will be ranked. Created principles are not graded to allow fast assortment process. For a more credible and reliable outcome, allotted scores should be based on fact and accumu-lated data. For instance, if the purpose of the analysis is to imitate or to replicate a current product, the study should …show more content…
Every time a decision has to be made, subjective outlook about one option against another option can be viewed as objective. One more benefit is that this technique can handle sensi-tive analysis. A classic example is to distinguish how much an outlook can be changed in order for a less favored alternative to outscore a contended alternative.
The Pugh Matrix technique is used to smooth the progress of a controlled, team based proce-dure for generating concept and selection. Numerous concepts are assessed according to their strong points and limitations versus an allusion concept which is also the standard con-cept (also called the datum).
Datum is considered the paramount model on every iteration of the medium. The Pugh Con-cept promotes comparison of a number of different models against the standard model, generating stronger models and getting rid of the weaker models.
Aside from comparing different models or concepts, the Pugh Matrix allows the creation of viable option concepts from the existing less feasible concepts. Since the technique does not involve large amount of quantitative information it has the flexibility to get a most favorable concept that can be hybrid or variation of favorable …show more content…
Construct a Pugh Matrix – using excel as a tool create a Pugh template. The usual template puts the criteria on the first column, the current process on the second col-umn, Alternative 1 on the third column, Alternative 2 on the fourth column, and Alter-native 3 on the fifth column. List as many alternatives as you want as this will all be measured along the way.
2. Create criteria to assess probable enhancement solutions – list relevant criteria that are essential for both the organization and the customer. Example criteria are feasibil-ity, cost, long term benefit, maintainability, availability of resources, and any similar general idea that you would like to consider in choosing the best alternative.
3. Using comparative significance, allot scores for every criteria – similar to the Cause and Effect Matrix, assign score for every criteria. Identify which among the criteria is most significant. Score will be assigned according to the importance of the criteria to both organization and customer.
4. Determine all possible concept solution – after identifying the criteria that should be considered and assigning scores to these criteria, it is now time to identify all possible solutions. This is best done during brainstorming activity. More participants give more concepts, more designs, and more alternatives. There is no limit in creating solutions, list as many for this will be evaluated as the process