Preview

Nordstrom Swot Analysis Essay

Good Essays
Open Document
Open Document
612 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Nordstrom Swot Analysis Essay
Nordstrom SWOT “The company’s strong operating performance, multi channel operations and strong specialty store network are it key strengths, even as concentration on the US market remains an area of concern.”

Strengths A strong operating performance is one of Nordstrom’s biggest strengths. Nordstrom displays a steady revenue growth, which is caused by the strength of Nordstrom full-line stores as well as the growing online business and improvements to Nordstrom Rack stores. Due to the strong operating performance, Nordstrom gains more confidence from investors than their competitors. Multi channel operations are also a strength that Nordstrom displays. Products are available through the company’s full-line stores, discount stores ‘Nordstrom Rack’, ‘Jeffrey’ boutiques as well as the internet allows the company to improve sales and inventory turnover. Nordstrom also allows customers to purchase items online and then pick the items up at a store the …show more content…
The company is constantly expanding with new full-line stores as well as Nordstrom Rack stores. With the increasing number of new stores, the visibility of the company has encouraged more customers to shop there. Over the years, Nordstrom has been growing their online ecommerce, which has increased sales. Assuring customers about secured credit card payment methods as well as providing timely delivery has helped with the popularity of online shopping through Nordstrom’s corporate website. Nordstrom’s user friendly website shows more product information as well as more availability for products which increases revenue. Increase in consumer spending in the US has been a large opportunity for Nordstrom. An increase in consumer spending has benefitted Nordstrom. “The National Retail Federation projected that retail industry sales may increase by 3.40% in 2012, compared to 2011
Continue Reading
View Writing Issues

You May Also Find These Documents Helpful

  • Satisfactory Essays

    Nordstrom Swot Analysis
    • 376 Words
    • 2 Pages

    Nordstrom Swot Analysis

    I would expect to consider retail industries using as a hardware tools is I phone in their organizations in the 21st century. So using I phones as a registers where you checkout. I seen that in only high end location of Nordstrom uses it in New York. The process works in a way of the sales person can help you to get informed about the product and if you decided to buy it you do not have to go to the register. The sales person carries I phone with them and they can check you out right in the spot. Of course this is for credit purchases if you like to use cash basically you will need a change so it has to be checked out through register. But on the other hand debit card can be used instead of credit cards to avoid going through the register.…

    • 376 Words
    • 2 Pages
    Satisfactory Essays
    Read More
  • Powerful Essays

    Macy's Competitor Analysis
    • 1497 Words
    • 6 Pages

    Macy's Competitor Analysis

    The retail industry such as Men’s Wearhouse, Macy’s, Burlington, and Express operate websites and are part of a highly competitive industry. They contend with local, national, and global online retailers that bring comparable products and offer comparable services. Consumer opportunities in retail are shifting quickly with online retail stores, with an innovative future, which includes speed, convenience, and personalized mobile access. The change to e-commerce is pervasive to traditional retailers that must adjust their growth strategies, or risk a downturn in business. Whereas retail is ever expanding within e-commerce, retailers do offer different products and services in order to promote their…

    • 1497 Words
    • 6 Pages
    Powerful Essays
    Read More
  • Powerful Essays

    Nordstrom Versus Walmart: Differences in Compensation and Benefits and the Effect on Organisational Performance Essay Example
    • 3029 Words
    • 13 Pages

    Nordstrom Versus Walmart: Differences in Compensation and Benefits and the Effect on Organisational Performance Essay Example

    Nordstrom began as a Seattle shoe retailer in 1901, and soon branched out into apparel. By the 1980’s it was a multi-billion dollar retailing behemoth, with large full-line department stores offering the nation’s leading range of speciality apparel, shoes and accessories (Weston, 1999). Nordstrom has come to be recognised as an up-market retailer that puts a premium on delivering “heroic” customer service, internally dubbed “The Nordstrom Way”. This focus on the customer has been one of the primary drivers of Nordstrom’s extraordinary 20 years of double-digit growth, which has also resulted in the highest sales per square foot in the industry (Weston, 1999).…

    • 3029 Words
    • 13 Pages
    Powerful Essays
    Read More
  • Better Essays

    Financial Report Summary Nordstrom
    • 1365 Words
    • 6 Pages

    Financial Report Summary Nordstrom

    Nordstrom upholds their goals and objectives by being fair and honest when dealing with customers, coworkers, suppliers, competitors and other business partners. This instills trust, motivation, and confidence in consumers as well anyone involved in the business affairs at Nordstrom. Another means that has shown consistency in goal achievement is through the quality and level of service provided. Nordstrom provides one- on- one personalized assistance. The incorporation of e-commerce, technology and personalization has also shown that Nordstrom wants to offer the consumer a convenient, modern and pleasurable shopping experience.…

    • 1365 Words
    • 6 Pages
    Better Essays
    Read More
  • Powerful Essays

    Nordstrom, Inc. Annual Report 2007
    • 41659 Words
    • 167 Pages

    Nordstrom, Inc. Annual Report 2007

    On behalf of everyone at Nordstrom, I am pleased to share with you our company’s 2007 performance and outlook for 2008 and beyond. Overall, we realized a number of top performances in 2007, thanks to the hard work of more than 55,000 Nordstrom employees. Let’s review the highlights: • Total sales increased 3.1% to a record high $8.8 billion and comparable sales increased 3.9% — our sixth consecutive year of same-store sales gains. • Improving store productivity resulted in a return on investment (ROIC) of 19.4%, and sales of $402 per square foot on a 52-week basis, our best performance ever. • Our SG&A rate (expenses as a percentage of net sales) improved for the seventh year in a row at 26.7%, improving by 9 basis points over last year. • Earnings Before Interest and Taxes (EBIT) were $1.247 billion this year, an improvement of 8.5% over last year. In total, 2007 was a year of good performance for our company. But 2007 was really a tale of two halves. In the first half, the industry was robust, our team executed well, and we experienced comparable store growth of 7.5%. Around mid-year, the market slowed dramatically and our comparable store sales growth was only 0.5%. While we managed our operating expenses well throughout the year, inventories increased in the third and fourth quarters, at about the same time the economy began to slow and sales softened. We addressed the inventory issues quickly and corrected many of them by the beginning of 2008. Thus, we believe we are positioned to perform well in what we expect to be a continued soft retail environment in 2008. Our focus remains on growing market share with our core customers. When we challenge ourselves to offer the best service and merchandise, we give the customer a reason to buy. We have one of the fastest inventory turns among our direct competitors and when we continue to flow in new…

    • 41659 Words
    • 167 Pages
    Powerful Essays
    Read More
  • Good Essays

    Nordstrom Case Analysis
    • 548 Words
    • 3 Pages

    Nordstrom Case Analysis

    Ranked as one of the premier fashion retailer, offering a wide variety of high end apparel, from shoes to accessories for the entire family, across the country. The Nordstrom family of employees has built a thriving business on the standard of quality, value, selection, and customer service. They are committed to the idea the company was founded on, earning our customers’ trust one at a time. The competitive strategy here is understanding your market, knowing who your customers are and making sure they are satisfied with your products. Nordstrom wishes every customer to have a positive shopping experience in their stores. Price is no object for the typical Nordstrom shopper.…

    • 548 Words
    • 3 Pages
    Good Essays
    Read More
  • Satisfactory Essays

    Nordstrom
    • 573 Words
    • 3 Pages

    Nordstrom

    The main problems of Nordstrom are its compensation and incentives policies that are distorted. This company uses a Sales-per-Hour ratio as the leading in performance evaluation and work compensation. This performance indicator is not properly balanced by other important factors, such as customer satisfaction, it just focus the sales and the number of hours worked. The integral part of the problem is also the differentiation of “non-sell” and “selling” hours. The lack of transparent performance measures also spelled trouble for the employees of the company. They are always working a lot, not being paid for the extra hours of work and the measure used by the SPH are not the best ones.…

    • 573 Words
    • 3 Pages
    Satisfactory Essays
    Read More
  • Satisfactory Essays

    Ansoff Matrix of Tesco
    • 566 Words
    • 3 Pages

    Ansoff Matrix of Tesco

    They are the world’s leading retailers, They have a well established strategies on which they work, which constitute the very strong base for their growth.…

    • 566 Words
    • 3 Pages
    Satisfactory Essays
    Read More
  • Good Essays

    Norstrom Case Study
    • 938 Words
    • 4 Pages

    Norstrom Case Study

    How else can Nordstrom continue to provide exceptional customer service and increase brand loyalty? Nordstrom already provides outstanding customer service and this has a profound affect on increasing the loyalty of their customers. In order to provide or offer exceptional customer service it is imperative that you understand that customer service is about acquiring positive attitudes. This starts with the attitudes of the company’s staff and how it is geared in terms of reacting with the stores’ customers. This can be achieved by simply smiling when talking with a customer in the store, or adjusting your tone of voice over the telephone while engaged in a conversation. A friendly greeting when customers approach a representative really makes the customer feel appreciated, and also giving that customer your undivided attention when they are dealing with a concern that they may have within the store. Overall common courtesy goes along ways in relation to excellent customer service.…

    • 938 Words
    • 4 Pages
    Good Essays
    Read More
  • Good Essays

    Nordstrom Case Study
    • 1104 Words
    • 5 Pages

    Nordstrom Case Study

    With 50,000 employees and 170 stores throughout the United States Nordstrom is a major player in the luxury goods department. Founded originally as a shoe store by John W. Nordstrom and Carl Wallin, Nordstrom became the largest independent shoe chain in the United States. By 1960, Nordstrom decided to enter the clothing arena by purchasing Best Apparel, and continued to expand it markets through the acquisition of other luxury goods. Nordstrom’s continued growth and success stem from their business philosophy based on “exceptional service, selection, quality and value” (About Nordstrom, 2011). Today Nordstrom “has grown from one downtown Seattle shoe store into a nationwide fashion specialty chain with renowned services, generous size ranges and a selection of the finest apparel, shoes, and accessories for the entire family” (About Nordstrom, 2011). For over 100 years, the focus continues to be the same; catering to customer needs, individually.…

    • 1104 Words
    • 5 Pages
    Good Essays
    Read More
  • Good Essays

    How Technology Is Changing the Face of Business Today
    • 708 Words
    • 3 Pages

    How Technology Is Changing the Face of Business Today

    “The difference between the winners and losers in retail increasingly comes down to one factor: tech savvy” (Sherman, 2012). The retail marketplace is increasingly competitive and therefor undergoing constant change to attract and convert consumers. According to the survey conducted by the retail consulting firm RSR, “firms that outperform industry averages for annual same-store sales comparisons tend to use and understand specialized computer software tools to manage specific aspects of merchandising” (Sherman, 2012).…

    • 708 Words
    • 3 Pages
    Good Essays
    Read More
  • Powerful Essays

    Swot Analysis Essay
    • 2470 Words
    • 10 Pages

    Swot Analysis Essay

    A Swot examination is a vital accounting report of a conglomeration; that is the qualities of the conglomeration, the shortcomings of the conglomeration, the chances confronting the conglomeration, and the dangers confronting the conglomeration. It is one of the foundation explanatory devices to assist a conglomeration improve a…

    • 2470 Words
    • 10 Pages
    Powerful Essays
    Read More
  • Better Essays

    Nordstrom Case Study
    • 1348 Words
    • 6 Pages

    Nordstrom Case Study

    Nordstrom’s internet presence provides a bridge to their personalized services. Personalized service is an effective component in Nordstrom’s strategy to maintain and grow brand loyalty. On Facebook, Nordstrom has provided personalized responses to complaints that included either solutions or apologies. Additionally, they have used this media to address public relations…

    • 1348 Words
    • 6 Pages
    Better Essays
    Read More
  • Satisfactory Essays

    Customer Services
    • 540 Words
    • 3 Pages

    Customer Services

    1. How else can Nordstrom continues to provide exceptional customer service and increase brand loyalty?…

    • 540 Words
    • 3 Pages
    Satisfactory Essays
    Read More
  • Good Essays

    Business Analysis: Nordstrom
    • 828 Words
    • 4 Pages

    Business Analysis: Nordstrom

    Nordstrom strongly believes that investments like this expansion is an imperative opportunity that the company takes great pride and joy in, that will bring productivity, profitability, returns to shareholders and success to the company. In addition, Nordstrom has to ensure that any country they desire to expand their business in, it will guarantee growth and success from a strategic standpoint. This is seen as an initiating retail contribution and movement that can consider the demand of Chinese customers who comprehend the lifestyle and quality that Nordstrom will try to live up…

    • 828 Words
    • 4 Pages
    Good Essays
    Read More