Nokia Cultural Changes
May 13, 2013
Nokia began 150 years ago in Finland. Before they for were known as a telecommunications company, they were known for a lot more. Nokia was founded by Fredrick Idestam and began as a paper mill. Nokianvirtra River was the location of the second paper mill plant which opened in 1871 and later the name of the company. Nokia has made everything from galoshes to tires. In 1898 Eduardo Polon founder Finnish Rubber Works which made galoshes becoming a bona fide classic design. “In 1912 Arvid Wickstrom founded Finnish Cable Works setting the foundation of Nokia technological business for what we know them as now” (nokia.com, March 25, 2013). Although “the three companies Nokia Ab, Finnish Rubber Works and Finnish Cable Works had worked jointly since 1922, in 1967 the three companies officially merged in 1967 forming Nokia Corporation” (nokia.com, March 25, 2013) By this time Nokia Corporation was known for five companies, rubber, cable forestry electronics and power generation. “In 1962 Nokia made its first electronic device in-house, a pulse analyzer for use in nuclear power plants “(nokia.com, March 25, 2013). Nokia began making radio telephones for the army and emergency services. They are also known for making one of the first car phones which resembled telephones that were made for the army. Nokia was the thirds largest TV manufacturer in Europe by the late 1980’s and began being known for telecommunication globally. Today Nokia employs over 160,000 globally and production locations globally. They have production plants located in India, China, and Hungary to name a few. Although they are thought to just manufacture mobile phones and accessories, Nokia makes laptops, GPS products, home and office products such as desks and wireless pens. The mission statement of a company “summarizes “why” an organization exists” (Kinicki, 2013), Nokia’s mission statement is “Connecting People”. This mission statement describes the direction that Nokia is moving in. Nokia’s mission statement is simple and to the point, this confirms the company’s existence to the consumer which is to connect people through the use of telecommunications. Also, the company is committed to building and designing great mobile products to satisfy the needs of consumers. For example, the wireless charger is an innovative way Nokia is connecting people. They are also living up to their mission statement of connecting people by allowing consumers to submit their innovative ideas which may help the company grow. This mission statement “Connecting People” also reflects the different programs that are offered to their employees worldwide. “In July 2011, Nokia was recognized as the best place to work in Central America and the Caribbean for its great culture and work environment” (Nokia, 2013). Nokia employees over 100 nationalities globally and women make up 41% of their workforce. Nokia also “achieved 100 % rating in the Human Rights Campaign’s (HRC) 2013 Corporate Index” (Nokia, 2013) and has been listed by the HRC as one of the best places to work in 2013. Nokia has accomplished these awards by offering diversity at their facilities globally. Nokia also offers employment programs to students and graduates. For students, they offer internship and training programs that will help them in their chosen field of study. Students working for Nokia have a benefit that connects them with other interns around the world to share ideas and experiences. This is good because it helps students begin networking for the future. They also offer students flexibility through their internship programs. With the flexibility and training programs they have for students or graduates wanting to launch careers with them, it is no wonder why in 2011 Nokia was awarded “Universum’s Top 50 Most Attractive Employers for Students 2011” (Nokia, 2013). “Universum is...
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