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Motivation Concept Analysis

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Motivation Concept Analysis
MOTIVATION CONCEPT ANALYSIS

Motivation Concept Analysis
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PSY/320
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EXECUTIVE SUMMARY There are numerous motivation theories which can be applied to the contemporary business scenario. Theories get evolved according to changing needs of business. Each of them is different from the other, but they aim towards a common goal of employee motivation and performance enhancement, for increasing overall productivity. This paper is an attempt to analyze the practical application of one of these theories. The flow of the paper is given below -
Objective:
 Practical application of Maslow’s Hierarchy of Needs theory in practical work situations, related advantages and shortcomings.
 The development of a new theory which go with the contemporary business needs and ramifications if these needs are not addressed.
Findings:
 Business needs are changing
 Increasing attrition rate
 High level of stress
 Intrinsic motivation is long term in nature than extrinsic motivation
 Increasing complexity of decision making
Conclusion:
 Need to develop a new model or theory which caters to changing business scenario
 Innovative techniques for motivation
 Need for collaborative efforts for overall employee motivation
INTRODUCTION
According to Webster, motivation is an internal state of being, or an internal behavior that activates one’s behavior and giving it a direction to achieve a desirable result. For me motivation has something to do with an employee’s willingness to learn, need to achieve, and desire and compulsion to contribute, and be successful in a given task. I am an officer in US Army; the cadets in my regiment are under tremendous pressure to give their best under adverse condition. They are required to direct their energy and desire in order to achieve a given goal. I firmly believe that “Maslow’s Hierarchy of Needs theory” can be successfully applied to many work related dilemmas. In army, factors which lead


References: Latham GP, Locke EA (1979). Goal Setting: A Motivational Technique that Works. Organizational Dynamics, 8 (2): 68. Lefebvre, RC (2000). In PN Bloom & GT Gundlach (Eds.), Handbook of Marketing and Society, Newbury Park, CA: Sage Publications. Maslow H (1943). A Theory of Human Motivation. Psychological Review 50: 370-395. Nadel, Aaron B. & Mowbray, Jay B (2008). “Motivation and Retention in the U. S. Army”. Referenced 30th August, 2009 from http://oai.dtic.mil/oai/oai?verb=getRecord&metadataPrefix=html&identifier=ADA079183 Vaughn Aubuchon (2006). “Maslow 's Theory of Needs”. Referenced 29th August, 2009 from http://www.vaughns-1-pagers.com/psychology/maslows-needs.htm Wikipedia (2009). “Maslow 's Hierarchy of Needs”. Referenced 29th August, 2009 from http://en.wikipedia.org/wiki/Maslow 's_hierarchy_of_needs
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