Module Book 2014 2015 2
Module Book
Tourism Resource Development
International Tourism Management
2014/2015 Module Period 2
Barcode
Module Co-ordinator:
Maaike Bergsma
Room 301
Email: maaike.bergsma@stenden.com
Field trip contact person:
Sarike van Slooten
Room 317
Email:sarike.van.slooten@stenden.com
Research II coordinator:
Sarah Seidel
Room 317
Email:sarah.seidel@stenden.com
STENDEN UNIVERSITY
Rengerslaan 8
P.O. Box 1298
8900 CG Leeuwarden
1
Tourism Resource Development
Cultural Resources; Bruges & Brussels, Belgium
Content
INTRODUCTION
6
1. THE CURRICULUM RATIONALE OF INTERNATIONAL TOURISM
MANAGEMENT
7
1.1
1.2
1.3
1.4
1.5
1.6
1.7
THE FUTURE NEEDS OF THE TOURISM INDUSTRY.
ITM CORE VALUES
MISSION
VISION
YEAR RATIONALE
POSITION IN STUDY YEAR 1 AND 2
POSITION OF TRD IN CURRICULUM ITM
2. MODULE DESCRIPTION
7
8
8
8
9
11
13
14
2.1 MODULE RATIONALE
2.2 MISSION OF THE MODULE
2.3 VERIFICATION OF MODULE TITLE
2.4 LEARNING OUTCOMES
2.6 EDUCATIONAL METHODS
14
15
15
17
27
3.PLANNING AND ORGANISATION OF THE MODULE
28
4. CBL CASES
33
CASE 1: THE CHICKEN WITH THE GOLDEN EGGS
CASE 2: AUTHENTICITY AND COMMODIFICATION
CASE 3 THE ETHICS OF TOURISM
CASE 4 INTO THE WILD….
TOURISM, BLESSING OR CURSE?
34
38
43
47
55
5. NOMINATION REPORT AND MANAGEMENT PLAN UNESCO
58
PHASE 1 NOMINATION (WEEK 1-3)
63
WEEK 1 INTRODUCTION UNESCO WORLD HERITAGE
WEEK 2 WORKSHOP JUSTIFICATION FOR INSCRIPTION ON THE WORLD HERITAGE LIST
WEEK 3 GO/NO GO MEETING WITH UNESCO COMMITTEE
PHASE 2 MANAGEMENT PLAN
63
65
66
68
WEEK 4 WORKSHOP VISITOR MANAGEMENT
WEEK 6 WORKSHOP GOVERNMENTAL REGULATIONS AND FUNDING ISSUES
WEEK 7 WORKSHOP STAKEHOLDER/COMMUNITY INVOLVEMENT
4
68
70
71
WEEK 8: CONCLUSIONS AND RECOMMENDATIONS
WEEK 8: FINAL MEETING WITH THE UNESCO WORLD HERITAGE COMMITTEE
6. FIELDTRIP
72
74
76
INTRODUCTION
FIELDTRIP SCHEDULE
CODE OF CONDUCT
76
77
79
7. MANAGEMENT SKILLS
80
6.1.
6.2.
6.3.
INTRODUCTION
80
WORKSHOP 1: TEAMBUILDING AND CONFLICT MANAGEMENT: WELDING AND PASTING 83
WORKSHOPS 2 AND 3:
Tourism Resource Development
International Tourism Management
2014/2015 Module Period 2
Barcode
Module Co-ordinator:
Maaike Bergsma
Room 301
Email: maaike.bergsma@stenden.com
Field trip contact person:
Sarike van Slooten
Room 317
Email:sarike.van.slooten@stenden.com
Research II coordinator:
Sarah Seidel
Room 317
Email:sarah.seidel@stenden.com
STENDEN UNIVERSITY
Rengerslaan 8
P.O. Box 1298
8900 CG Leeuwarden
1
Tourism Resource Development
Cultural Resources; Bruges & Brussels, Belgium
Content
INTRODUCTION
6
1. THE CURRICULUM RATIONALE OF INTERNATIONAL TOURISM
MANAGEMENT
7
1.1
1.2
1.3
1.4
1.5
1.6
1.7
THE FUTURE NEEDS OF THE TOURISM INDUSTRY.
ITM CORE VALUES
MISSION
VISION
YEAR RATIONALE
POSITION IN STUDY YEAR 1 AND 2
POSITION OF TRD IN CURRICULUM ITM
2. MODULE DESCRIPTION
7
8
8
8
9
11
13
14
2.1 MODULE RATIONALE
2.2 MISSION OF THE MODULE
2.3 VERIFICATION OF MODULE TITLE
2.4 LEARNING OUTCOMES
2.6 EDUCATIONAL METHODS
14
15
15
17
27
3.PLANNING AND ORGANISATION OF THE MODULE
28
4. CBL CASES
33
CASE 1: THE CHICKEN WITH THE GOLDEN EGGS
CASE 2: AUTHENTICITY AND COMMODIFICATION
CASE 3 THE ETHICS OF TOURISM
CASE 4 INTO THE WILD….
TOURISM, BLESSING OR CURSE?
34
38
43
47
55
5. NOMINATION REPORT AND MANAGEMENT PLAN UNESCO
58
PHASE 1 NOMINATION (WEEK 1-3)
63
WEEK 1 INTRODUCTION UNESCO WORLD HERITAGE
WEEK 2 WORKSHOP JUSTIFICATION FOR INSCRIPTION ON THE WORLD HERITAGE LIST
WEEK 3 GO/NO GO MEETING WITH UNESCO COMMITTEE
PHASE 2 MANAGEMENT PLAN
63
65
66
68
WEEK 4 WORKSHOP VISITOR MANAGEMENT
WEEK 6 WORKSHOP GOVERNMENTAL REGULATIONS AND FUNDING ISSUES
WEEK 7 WORKSHOP STAKEHOLDER/COMMUNITY INVOLVEMENT
4
68
70
71
WEEK 8: CONCLUSIONS AND RECOMMENDATIONS
WEEK 8: FINAL MEETING WITH THE UNESCO WORLD HERITAGE COMMITTEE
6. FIELDTRIP
72
74
76
INTRODUCTION
FIELDTRIP SCHEDULE
CODE OF CONDUCT
76
77
79
7. MANAGEMENT SKILLS
80
6.1.
6.2.
6.3.
INTRODUCTION
80
WORKSHOP 1: TEAMBUILDING AND CONFLICT MANAGEMENT: WELDING AND PASTING 83
WORKSHOPS 2 AND 3:
References: Brussels Monday, the 8th of December, 2014 Free time Tuesday, the 9th of December, 2014 Free time Wednesday, the 10th of December, 2014