Media Representation in Lgbt

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Media and its representation of Lesbian, Gay, Bisexual, Transsexual (LGBT) themes has been prevalent throughout time. According to the collections of studies and stories by Meem, Mitchell and Jonathan (2010) concerning LGBT individuals, it is important to represent such themes because it is able to enlighten people on how our society as a whole, has become dynamic. The Media can be seen as a “central source” where negative perceptions can be created. As a result, stereotypes can be either created or perpetuated about this group, negative or otherwise. Media as a medium, therefore, is an extremely powerful tool in our society, and can be used to change or create people's perceptions about this particular segment of our world (LGBT). Stereotyping people can be harmful and have long lasting effects on us as a society, “It can transform slight assumptions on people and make them perceived realities” (Meem, Mitchell& Jonathan 2010). Such stereotypes are capable of perpetuating inequality and social prejudice in society. However, it is imperative to note that stereotyping through the media is sometimes inevitable. In the case of television, stereotyping occurs through advertisements, news bulletins and entertainment. For films, stereotyping has been used as a form of marketing. The stereotypical codes give television and film audiences a common and quick way of understanding a particular person. In most cases, stereotypical codes focus on ethnicity, social roles, sexual orientation, occupation, race and gender. Most often, the groups being stereotyped may not defend themselves. They are usually the minority and raising their voices may make little or no impact. However, there are some measures, which have been instituted to help reduce stereotyping. For instance, media campaign against this vice has become useful in reducing stereotypes in society. However, the vice is still rampant in some sections of the media. “There are those who have a common tendency of...
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