Topics: H. J. Heinz Company, Ketchup, Heinz Tomato Ketchup Pages: 6 (1813 words) Published: January 10, 2013
1SYNC Data Accuracy Scorecard Helps Heinz Improve Sustainability and Customer Service

CAse study
1SynC data accuracy Scorecard helps Heinz improve sustainability and customer service

Heinz needed a more proactive way to manage its data and ensure absolute accuracy. CHALLeNGe

H.J. Heinz Company Top Brand; Top Data

Heinz needed a more proactive SOLUTION way to manage its data and ensure By implementing the absolute accuracy. 1SYNC® Data Accuracy Scorecard, Heinz enhanced data accuracy for nearly 100 attributes across its entire U.S. sOLutION product portfolio. By implementing the 1SYNC Data BENEFITS Accuracy Scorecard, Heinz enhanced data accuracy for nearly 100 attributes • Increasedavailabilityofdataandimproved across its entire U.S. product portfolio. opportunities for feedback within Heinz.

H.J. Heinz Company: product data to its customers while Improving Accuracy Top Brand; Topincreasing our own sustainability,” daTa H.J. Heinz Company, a $10 billion global

BeNeFIts shipping.


Improvedcustomerservicebasedon • Increased availability of data and providing opportunities improvedmore accurate data.for feedback within Heinz.

• Increased sustainability from more efficient shipping. • Improved customer service based on providing more accurate data.

said Ginsburg. company and manufacturer of wellknown brands such as Heinz® Ketchup ImprOvING ACCurACy and Ore-Ida® frozen potatoes, works hard Becoming Proactive in H.J. Heinz culture of a $10 from both to embody aCompany,quality billion global company and manufacturer of wellData Management ® manufacturing and customer service known brands such as Heinz Ketchup and ore-ida® frozen potatoes, works hard foodservice industry perspectives. Eric Ginsburg,quality from both As a leader in the and customer service to embody a culture of U.S. Data manufacturing that is committed to sustainability, as Synchronizationeric Ginsburg, U.S. data Synchronization manager, is clear: “We perspectives. Manager is clear: “We its service are a a responsible corporate citizen, we’re well as to both enhance cognizantto the are responsible corporate citizen, we’re extremely aware and of our retailers and customers, Heinz decided extremely aware and cognizant of want to ensure that our products are sustainable. environmental impact and we our to become involved in the GS1 environmental impact and wetop priority to help enable sustainability.” US We view data quality as a want to Foodservice Initiative, which facilitates ensure that our products are sustainable. adoption of Heinz always seeks to serve in view data quality as a top priority to We addition to positively impacting the environment, GS1 standards in an effort its enable sustainability. able to provide. Gene Schachte, head helpcustomers with the ”highest service it’s to make the industry’s value chain more of visible, secure and sustainable through a U.S. data Synchronization and Logistics, explained: “We’ve already built a culture of commitment In additioncustomer-friendly environment; by providingto complete and accurate having a to positively impacting the our customers with accurate, data to their foodservice distributors and environment, Heinz always seeks to serve timely data, we are serving them better by enabling them to prevent lost revenue operators. As part of its commitment to its customers with the highest service and decrease costs.” the initiative, Heinz chose to implement it’s able to provide. Gene Schachte, the 1SYNC Data Accuracy Scorecard, eric and his team recognized and head of U.S. Data Synchronizationthat they were reacting to their customer’s product a web-based tool for to implement data quality needs rather than built Logistics, explained: “We’ve alreadymanaging them. “We decided tracking and a more managing offer better quality, certified aproactive having a customer-friendly in a position to data accuracy. Suppliers...
Continue Reading

Please join StudyMode to read the full document

You May Also Find These Documents Helpful

  • Maggi Marketing Strategies Essay
  • Report Evaluation Market Strategy of Maggi Essay
  • Essay about Maggi
  • Maggi Market Survey Analys Research Paper
  • Maggi Marketing Mix Strategy Essay
  • Maggi Noodles Essay
  • Nestle
  • maggi noodles swot analysis Essay

Become a StudyMode Member

Sign Up - It's Free