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Unit 2 Focus Paper
Unit 2 Focus Paper

Karen Virgin
GM504-02N
Organizational Excellence and Change

11/06/2012

Professor
Laurie Cure

Introduction Campbell’s was founded in 1869 and it is the world’s leading marketer of soup, Campbell’s (2012). Their products can be found in 120 countries around the world Campbell’s brands are a staple for many around the world. They have a unique ability to adapt their products to different cultures. Their International division spans over the Asia Pacific region, Latin America, and Greater Europe. They produce more than 20 different brands consisting of breaded snacks, sauces, soups, and beverages. Employing around 6000 employees, in 16 countries, with 12 different production facilities this division continues to grow. Campbell’s mission is to nurture people’s lives everywhere, every day. As Harrison (2004) states an open system is one that provides continuous feedback from its external environment. To further strengthen Campbell’s worldly mindset they need to stay focused on their vision and to their four key pillars: nourish our planet, our neighbors, our consumers, and our employees. If they continue to strengthen these pillars they will continue to develop and grow in their worldly mindset.

Worldly Mindset A company tailors and blends its parts across the world, socially and environmentally as well as economically, Gosling & Mintzberg (2003). Campbell’s uses its unique and consistent commitment to quality as well as to itself that it will listen to the environment, to their employees, and to their customers to develop and produce the best products available no matter which neighborhood they are in. The ability to understand the issues and concerns that are addressed by everyone and taking them to the next level by developing action to rectify the problems is effortless when you know your employees and treat them with trust and respect. Maintaining a direct connection to what your



References: (2012). Campbell soup company. Retrieved from Campbells Our Company website: http://www.campbellsoupcompany.com/around_the_world.asp Gosling, J., & Mintzberg, H., (2003).  The five minds of a manager. (pp.54-62). Harvard  Business Review. Harrison, M.I. (2004). Diagnosing Organizations: Methods, Models, and Processes 3rd ed.Thousand Oaks, CA: Sage Publications, Inc.

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