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Invodo Corporate Culture Analysis

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Invodo Corporate Culture Analysis
Corporate culture is often thought of as that touchy-feely stuff that is difficult to define and should be left up to Human Resources to manage. For some it conjures images of toys scattered through the office and Segways running up and down the corridors, while some young pierced tech guy sits at his cube jamming out to music while he works. The reality is that culture is a business issue that has significant impact on a venture’s ability to generate a return on investment and should be prioritized and measured just like other business objectives such as financial growth, product development, sales, marketing and the like. Culture is defined as the identity and personality of an organization.
An organization’s culture may be one of its strongest
…show more content…
Invodo takes pride in its culture, and it intentionally drives and promotes that culture with its new employees. One of the ways it does this is with a scavenger hunt for new employees that they have 30 days to complete. Items on the list include introducing yourself to the five executives of the company and scheduling a lunch with each one of them. Other items on the scavenger hunt include finding out how the company got started, identifying who was the first employee of the company, sitting in on a call with an Enterprise Sales Representative and finding out where the co-founders’ favorite coffee spot is located. Also as part of the hunt, new employees have to memorize the Invodo code (company values) and the mission statement. They then recite it at the next quarterly meeting. It is an incredible way to quickly integrate new employees into the organization’s cultures and to energize them about the company’s mission, vision and values.
In addition to the scavenger hunt, Invodo actively celebrates success by awarding two high-performing employees with the Samurai Sword and the Warrior Spear quarterly. The Samurai Sword is awarded to the Enterprise Sales Representative who closes the most deals in the quarter. The Warrior Spear goes to the Market Developer who earns the most points in a given quarter for setting sales appointments. Both are coveted awards that employees work hard to achieve and other employees rally around to

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