Hp - Carly Fiorina Leadership
Carly Fiorina: Is she Helping or Hurting HP?
A Leadership Analysis presented to Dr. Walter Makovoz of National University
In partial fulfillment of the requirements for the degree of
Master of Business Administration
table of contents
Carly Fiorina: Is she Helping or Hurting HP? 1 table of contents 2
Abstract 3
Introduction 3
Leadership 5 disruptive innovation 6
The HP – Compaq Merger 7
Recommendations 8
Conclusion 9
References 10
Abstract
This paper will show how one CEO took her own leadership style and completely transformed a company. Carly Fiorina’s strategies for the success of computer giant, Hewlett Packard, has faced much criticism. Organizational change, specifically to the management of the company’s corporate culture, has brought about much of the criticism. In the paper we will look at the leadership style of Carly Fiorina, details of the HP-Compaq merger and the effects of the merger, further changes in HP strategy, and finally, provide recommendations.
Introduction
In 1999, Carly Fiorina accepted the position of CEO of Hewlett Packard. The challenge for Fiorina was to help the company grow in the Internet Age without eliminating the very things that had brought the company to where it is now; the corporate culture of Hewlett Packard. In accepting the position, Fiorina became the first woman to head a DOW 30 company and the first outsider to take control of HP.
Hewlett Packard is a computer company that sells everything from $25 ink cartridges to million dollar supercomputers. Bill Hewett and Dave Packard founded the company in 1937 in 1937. By 2001, the company had over 85,000 employees and operations in 120 countries.
During the 1980s and 1990s, companies began to downsize, while Hewlett Packard continued to offer their employees job security. The following extract, from the company’s Corporate Objectives (1995), illustrates the main values underpinning the HP Way. ‘Our People’ • To help HP people
A Leadership Analysis presented to Dr. Walter Makovoz of National University
In partial fulfillment of the requirements for the degree of
Master of Business Administration
table of contents
Carly Fiorina: Is she Helping or Hurting HP? 1 table of contents 2
Abstract 3
Introduction 3
Leadership 5 disruptive innovation 6
The HP – Compaq Merger 7
Recommendations 8
Conclusion 9
References 10
Abstract
This paper will show how one CEO took her own leadership style and completely transformed a company. Carly Fiorina’s strategies for the success of computer giant, Hewlett Packard, has faced much criticism. Organizational change, specifically to the management of the company’s corporate culture, has brought about much of the criticism. In the paper we will look at the leadership style of Carly Fiorina, details of the HP-Compaq merger and the effects of the merger, further changes in HP strategy, and finally, provide recommendations.
Introduction
In 1999, Carly Fiorina accepted the position of CEO of Hewlett Packard. The challenge for Fiorina was to help the company grow in the Internet Age without eliminating the very things that had brought the company to where it is now; the corporate culture of Hewlett Packard. In accepting the position, Fiorina became the first woman to head a DOW 30 company and the first outsider to take control of HP.
Hewlett Packard is a computer company that sells everything from $25 ink cartridges to million dollar supercomputers. Bill Hewett and Dave Packard founded the company in 1937 in 1937. By 2001, the company had over 85,000 employees and operations in 120 countries.
During the 1980s and 1990s, companies began to downsize, while Hewlett Packard continued to offer their employees job security. The following extract, from the company’s Corporate Objectives (1995), illustrates the main values underpinning the HP Way. ‘Our People’ • To help HP people
References: Burrows, P. (1999). Retrieved May 18, 2003, from http://www.businessweek.com/1999/99_31/b3640001.htm. DiCarlo, L. (2002). Retrieved May 18, 2003 from http://www.forbes.com/2002/01/28/0128carlystrike.html. Fried, I. (2003). HP tops Estimates, Plans more job Cuts. CNET.com Retrieved May 20, 2003 from Malone, M.S. (2002). Retrieved May 18, 2003 from http://abcnews.go.com/sections/business/SiliconInsider/SiliconInsider_020212.html. Rothschild, B. (2001). Retrieved May 18, 2003 from http://www.itp.net/features/97530934230617.htm.