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Foot Locker's Website Analysis

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Foot Locker's Website Analysis
Foot Locker is a famous footwear online retailer, along with numerous stores all over the world. The website promotes sportswear and footwear designed by popular brands such as Nike, Adidas, Under Armor, Puma along. The ultimate exchange is that Foot Locker will provide a customer with a product that satisfies their needs or fits their style and the customer will exchange cash for their product. Foot Locker’s website uses several different strategies to capture information about its visitors. For instance the website asks visitors if they want to become a VIP member which rewards customers for shopping with them and also offers exclusive deals and access to special events. Foot Locker also asks its visitors for their email’s if they want to receive special offers and exclusive deals. Foot Locker uses interactive marketing, it makes the website visitor more in contact with the company by having a live online chat on their website. Democrats.Org is the offical website of the Democratic National Commitee. The website promotes the ethical and morals views of the democratic party. The ultimate exchange is the visitor will absorb and be motivated by the information on the website and the DNC would love to receive a donation towards their cause. DNC website uses various ways to capture a …show more content…
For example the website attracts people that wear athletic gear and motivates them to purchase their product and the site also has lucrative deals. Foot Locker also allows its visitors to check the release dates for products such as sneakers. The DNC website content supports the purpose of the site due to the that the party asks visitors to participate by donation or participation. The site uses social issues to get visitors to move towards a call of action. For instance, the website has a section a the bottom of page where it lists various issues and it allows people to see the democrats views on those
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