Preview

Facebook Dillemas

Good Essays
Open Document
Open Document
760 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Facebook Dillemas
Business Problem-Solving Case: Facebook’s Dilemma: Profits (Theirs) vs. Privacy (Yours) 1. Eight unique features of e-commerce technology are obviously illustrated in this case: ubiquity, global reach, universal standards, richness, interactivity, information density, personalization/customization, and social technology (Table 10-2) The following elements of Table 10-1, The Growth of E-commerce, also are illustrated: breadth of e-commerce offerings continue to grow; small businesses and entrepreneurs continue to flood the e-commerce marketplace; wireless Internet connections grow rapidly; powerful handheld mobile devices support a variety of Internet activities; the Internet broadband foundation becomes stronger; RSS grows; and more than half the Internet user population join an online social network. 2. Facebook offers various ways for its users to interact. Facebook is a social network service that allows its users to create a profile and join various types of self-contained networks such as colleges and universities. Facebook is an internet born company that uses web 2.0 technologies. This report outlines the communication concept used by Facebook. It also states how e-commerce and web 2.0 technologies made Facebook popular by allowing advertisers to target their audiences through Facebook. 3. Facebook's policies are not weak, but they have made weak decisions that have damaged their security credibility. Their weakness stems from the introduction of Beacon, the mishandling of News Feed, and the inefficient methods of deleting an account. Beacon was program that shared users' purchase information with their friends automatically because it was initially an opt-out program. News Feed is a program that was abruptly introduced to the Facebook users that shares actions with everyone on the Facebook Web. Finally, it was next to impossible to delete an account that a user no longer wanted to use. All three areas that involved personal information and

You May Also Find These Documents Helpful

  • Good Essays

    Facebook allows users to connect to others by sharing pictures, blogs, videos, interests and more and has taken over American teens and even adults. There have been sites long before Facebook was created but this fairly new site has become the most popular today by far.…

    • 1314 Words
    • 6 Pages
    Good Essays
  • Best Essays

    Facebook Case Study

    • 2579 Words
    • 11 Pages

    In a nutshell, Facebook is one of the top 4 new social media platforms (the others being Youtube, Twitter and LinkedIn) that allows for users to interact, influence…

    • 2579 Words
    • 11 Pages
    Best Essays
  • Powerful Essays

    There are eight different unique features of e-commerce today. First, ubiquity, which means that e-commerce is available everywhere; it is available at home, work, and elsewhere via mobile devices. Mobile devices extend service to local areas and merchants. Next, global reach makes e-commerce unique because technology can reach all the way around the Earth. E-commerce is also unique because of universal standards; there is one set of technology standards, namely internet standards, making communication between computer systems easy. Richness is a unique quality because it makes video, audio, and text messages possible. They are integrated…

    • 1925 Words
    • 8 Pages
    Powerful Essays
  • Powerful Essays

    Facebook Case Study

    • 2356 Words
    • 10 Pages

    Facebook was created and entered itself into the social networking world in February of 2004 by its founder, Mark Zuckerberg. Since then, Facebook has seen astronomical growth including up to 900 million users and is estimated to be valued at 50 billion dollars. This rapid growth in revenue can be directly related to the privacy policy with Facebook. Facebook can get users personal data in many ways and Facebook user’s personal data can create business opportunities for Facebook and other businesses which is violating your privacy. As this issue arises and becomes more public, we will see what Facebook will be doing to ensure users that their personal information is protected. Facebook uses user’s data to…

    • 2356 Words
    • 10 Pages
    Powerful Essays
  • Good Essays

    Facebook Ethics Paper

    • 1615 Words
    • 7 Pages

    Facebook is a well know social networking site that has taken all over the world with over 500 million people using the site. Social networking sites such as Facebook share information about the user over the Internet, where it can be freely accessed by anyone. This is where issues of privacy to the individual arise. As of July 2010 Facebook has more than 500 million active users, Users may create a personal profile, add other users as friends and exchange messages, including automatic notifications when they update their profile. As of December last year, Facebook called its 500 million users to review their privacy settings at the launch of its new user control tools which allow the user to control their information easily depending on the content, reasons for sharing and who they are viewed by. Three Issues that Facebook has and would fall under ethical issues are Appropriate Information Use, Health & Safety and last and not least Copyright Laws. Appropriate information use refers to the correct usage of information and the adherence to privacy policy if any. Appropriate use of information on Facebook can refer to applications accessing the user’s information and correctly using it without distributing it to any external sources or companies.…

    • 1615 Words
    • 7 Pages
    Good Essays
  • Good Essays

    Facebook Privacy

    • 448 Words
    • 2 Pages

    Nowadays, users of online social networking communities are disclosing large amounts of personal information, putting themselves at a variety of risks. Social networking site, such as Facebook, one of the foremost social networking websites, with over 9.4 million users spanning over 2,000 college campuses, is considered for many people as a second home. College students are primary users of Facebook and are most likely to be effected and jeopardized by serious flaws in this system. Students tend to join Facebook as soon as possible, usually putting real time and effort into creating their profiles. However, in many cases students are unaware of the complex interactions between university policy and the information they are making available online. Administrators are using Facebook to learn about their students and their activities, therefore students must be especially aware of the risks that come with signing up for Facebook account. Privacy on Facebook is undermined by three principal factors:  users disclose to much  Facebook does not take adequate steps to protect user privacy  third parties are actively seeking out someone's information using Facebook. We as Group C, conducted a research about Facebook privacy by using credible and trustworthy sources from online databases such as ProQuest and EBSCOhost. Additionally, we used recent newspaper articles from New York Time and scholarly journals such as Business Horizons and Internal Auditor to find information about low privacy protections in Facebook. By conducting Facebook research, we have found that university administrators or police officers may search the site for evidence of students breaking their school’s regulations. Users may submit their data without being aware that it may be shared with advertisers. Third parties may build a database of Facebook data to sell. Intruders may steal passwords, or entire databases. More than one in five employers search social networking sites to…

    • 448 Words
    • 2 Pages
    Good Essays
  • Powerful Essays

    “E Commerce is one of the most important facets of the Internet to have emerged in the recent times. Ecommerce or electronic commerce involves carrying out business over the Internet with the assistance of computers, which are linked to each other forming a network. To be specific, ecommerce would be buying and selling of goods and services and transfer of funds through digital communications” (Benefits of Ecommerce", 2007).…

    • 1838 Words
    • 8 Pages
    Powerful Essays
  • Good Essays

    Facebook is a form of communication medium that encourages universalism as it breaks down barriers across all ages, continents, gender, race, religion and thus helps to eliminate discrimination. Facebook is a worldwide network, it brings together families as they are able to remain friends and often communicate with others. “One of the ideas of communication is to spread information, and Facebook helps to achieve this, “states Professor Sethi, who teaches at MIT about business communication. The social network’s ability to be accessed through the internet, by mobile handsets as well as through computers, has increased its usage. Facebook, provides better access to information, this is because it…

    • 1314 Words
    • 6 Pages
    Good Essays
  • Powerful Essays

    Facebook Case Analysis

    • 1840 Words
    • 8 Pages

    Fowler, Geoffrey A. "Corporate News: Facebook Fights Privacy Concerns." Wall Street Journal, Aug 21, 2010. http://search.proquest.com/docview/746178017?accountid=10382…

    • 1840 Words
    • 8 Pages
    Powerful Essays
  • Powerful Essays

    Facebooks Privacy Issue

    • 1092 Words
    • 5 Pages

    In the past few years, this website has grown so much that almost every single person that I know is a member of it; even my father! Probably as you have guessed, this giant social network is Facebook, with the net worth of over 15 billion dollar, according to Crunch base. One of the biggest problems that this company has been dealing with since its establishment was the privacy issue of its users. Up until May 25, 2010, Facebook’s previous privacy setting and options weren’t enough to earn the satisfaction of its daily users and outspoken critics. I believe Facebook has done a good job in protecting the privacy of its users in a new developing technology which no one had ever seen anything similar to it before. The…

    • 1092 Words
    • 5 Pages
    Powerful Essays
  • Good Essays

    Devils are in the details. The Facebook’s Terms of Use may not be as fair and protective on their users’ privacy disclosure. As argued by Yoder in his website article “Top Ten Reasons You Should Quit Facebook”, Facebook not only compels its users to keep updating by threatening to terminate their accounts, it also states that it owns your data. Some may argue that these terms may only be set to defend the interests of Facebook. However, who can protect the interests of the many Facebook users? Being such a broadly used media, is it not the least reasonable to review the ethics policy and start readjusting the privacy settings? On the other hand, Facebook is…

    • 812 Words
    • 4 Pages
    Good Essays
  • Better Essays

    Organizational Structure

    • 1070 Words
    • 5 Pages

    Facebook is a social-networking site that has a strong organization structure that is appropriate for their particular product; social media. Facebook seems like a simple site that does not require a structure to operate. Facebook launched in 2004 and is currently the most popular social-networking site. People can share photos, stories, life experiences of both positive and negative. This strong organization structure has allowed Facebook to grow and continue to be strong in a competitive marketplace where the product is one’s personal life.…

    • 1070 Words
    • 5 Pages
    Better Essays
  • Powerful Essays

    Facebook trades your security and privacy for profit, so be careful of what you post and consider who is going to have access to it. Also, change your Facebook settings in as many areas possible so that the only people who can see what you post, are your friends. Companies like Facebook allow other businesses, for the right price, to scan through your posts and place advertisements accordingly. However, Facebook is allowing more and more people to have access to larger amounts of people’s accounts by no longer providing the option of opting out of information sharing freedoms. The larger issue is that, although people do not have to use social networking sites such as Facebook, they would be cut off from a great deal of society. This begs the question as to whether or not Facebook is worth the risks that include serious issues such as identity theft and smaller ones, such as an emotionally harmful comment. The best solution to this issue is to use Facebook, but be careful about how much information one reveals and to opt out of privacy sharing agreements whenever possible.…

    • 1797 Words
    • 8 Pages
    Powerful Essays
  • Good Essays

    Facebook is a worldwide phenomenon with over 800 million users worldwide. It is a brilliant and free way of communicating with people we love, sharing memories and even saving lives.…

    • 416 Words
    • 2 Pages
    Good Essays
  • Satisfactory Essays

    The weaknesses of Facebook’s privacy policies are the launch of Facebook’s Beacon advertising service. Beacon was shared automatically users' information of purchase with their friends. Users were angry that even user opted out of the service Beacon continued to communicate private information. Moreover it was almost impossible to delete an account even a user does not wanted to use. Under significant public backlash and the threat of a class-action lawsuit, Facebook shut down Beacon in September 2009. Facebook has also drawn criticism for preserving the personal information of people who attempted to remove their profiles from the site. It adjusted its terms of service to assign it ownership rights over the information contained in deleted profiles. Facebook’s privacy policy took the form of an open collaboration with some of the most vocal critics of the old policies. In February,…

    • 679 Words
    • 3 Pages
    Satisfactory Essays