Dell's Business Environment
Dell’s Business Environment
Breena Stevens
MANAGEMENT/521
October 01, 2012
Holly Hitzemann Businesses have to compete against other organizations and an effective way to analyze a business financial status is by completing a business analysis. Investors have to review reports to determine the company’s financial health. Business analysis consists of gathering financial data, trend analysis, business strategies, and market research. Essential to gather the financial data to compare when reviewing competitors such as income statements, balance sheets, and cash flow. Dell’s business analysis consists of financials, focus areas, and benchmarking that will be compare against competitors Hewlett Packard and Apple. Dell focuses on the following major customer segments: large enterprise, public sector, and consumer. Dell places more emphasis on corporate, small business, government, education, health care, SMB market, and individual consumers. Dell has two different divisions marketing and sales in each of its geographic regions. Dell will continue its simplicity program to help Enterprise customers remove “unnecessary cost and complexity” in IT operations and architecture ("About Dell", 2012). Dell is expects to continue relying heavily on contract support personnel and third party providers as a way of keeping costs down and providing service in remote locations. Dell breaks its worldwide operations out by three geographic regions: The Americas, Africa (EMEA), Asia Pacific-Japan, Middle East, and Europe. Dell is focuses on “BRIC” countries as a way to drive “significant growth” over the next few years ("About Dell", 2012). Dell’s services revenue increased 10% between FY09 and FY12 to $9.7 billion. • Americas Commercial: 14% revenue growth. • APJ Commercial: 6% revenue growth. • EMEA Commercial: 1% revenue decline. • Deferred service revenue balance: 7% revenue growth.
Breena Stevens
MANAGEMENT/521
October 01, 2012
Holly Hitzemann Businesses have to compete against other organizations and an effective way to analyze a business financial status is by completing a business analysis. Investors have to review reports to determine the company’s financial health. Business analysis consists of gathering financial data, trend analysis, business strategies, and market research. Essential to gather the financial data to compare when reviewing competitors such as income statements, balance sheets, and cash flow. Dell’s business analysis consists of financials, focus areas, and benchmarking that will be compare against competitors Hewlett Packard and Apple. Dell focuses on the following major customer segments: large enterprise, public sector, and consumer. Dell places more emphasis on corporate, small business, government, education, health care, SMB market, and individual consumers. Dell has two different divisions marketing and sales in each of its geographic regions. Dell will continue its simplicity program to help Enterprise customers remove “unnecessary cost and complexity” in IT operations and architecture ("About Dell", 2012). Dell is expects to continue relying heavily on contract support personnel and third party providers as a way of keeping costs down and providing service in remote locations. Dell breaks its worldwide operations out by three geographic regions: The Americas, Africa (EMEA), Asia Pacific-Japan, Middle East, and Europe. Dell is focuses on “BRIC” countries as a way to drive “significant growth” over the next few years ("About Dell", 2012). Dell’s services revenue increased 10% between FY09 and FY12 to $9.7 billion. • Americas Commercial: 14% revenue growth. • APJ Commercial: 6% revenue growth. • EMEA Commercial: 1% revenue decline. • Deferred service revenue balance: 7% revenue growth.
References: About Dell. (2012). Retrieved from http://content.dell.com/us/en/corp/about-dell.aspx?c=us&l=en&s=corp&~ck=mn Company Heritage. (2012). Retrieved from http://content.dell.com/us/en/corp/our-story-company-timeline.aspx Investors. (2012). Retrieved from http://content.dell.com/us/en/corp/about-dell-investor.aspx Yahoo. (2012). Retrieved from http://finance.yahoo.com/q/cf?s=DELL+Key+Statistics Yahoo. (2012). Retrieved from http://finance.yahoo.com/q/ks?s=hewlettpackardq+Key+Statistics Yahoo. (2012). Retrieved from http://finance.yahoo.com/q/cf?s=AAPL+Key+Statistic Hewlett Packard. (2012). Retrieved from http://www.hewlettpackard.com Apple. (2012). Retrieved from http://www.apple.com