Creativity and innovation are seen as necessary conditions for development
1.0.0 CHAPTER ONE: INTRODUCTION
1.1.0 Problems statement
According to (Farida, 2007) the main source of growth in the 21st Centurey is implemented as human creativity. Technology is growing exponentially and there is no time for companies to waste in creating a creative working environment (Cilla, 2011). A research conducted by (Cilla, 2011) was to explore the relationship between the organization citizenship behaviors and organization climate that promote creativity. Commenting on this, technology is really advancing everyday thus brings stiff competition; so for organizations to survive and remain competitive in our time they really must be creative, continuously adapt to a changing environment, develop new products and services, and create innovative ideas. Ideas drive technological change; the production of ideas depends on organizational environment (Patrick Legros, 2013). Creativity and innovation are seen as necessary conditions for development (Rasulzada, 2007). This fact points out to big corporations both public and private, medium businesses, small businesses, and micro-businesses.
Businessmen are increasingly seeking to identify, employ, encourage, and capitalize on the innovative --- the creative individual (Stainer, 1971)
1.2.0 Research problem
Previous much research has been conducted on this topic of creative organization. In Zambia much has not been done. Now that the variables have already been identified for this particular research topic from other researches conducted outside the country Zambia; this research is going to be conduced in order to measure factors required for a creative organization. The organization to study shall be measured at both individual level and organizational level in relation to creativity.
Creativity has been defined in many ways by different authors from different fields. Such fields are psychology, business, engineering, arts, and general science, according to (Stainer, 1971). Creativity has to do with
1.1.0 Problems statement
According to (Farida, 2007) the main source of growth in the 21st Centurey is implemented as human creativity. Technology is growing exponentially and there is no time for companies to waste in creating a creative working environment (Cilla, 2011). A research conducted by (Cilla, 2011) was to explore the relationship between the organization citizenship behaviors and organization climate that promote creativity. Commenting on this, technology is really advancing everyday thus brings stiff competition; so for organizations to survive and remain competitive in our time they really must be creative, continuously adapt to a changing environment, develop new products and services, and create innovative ideas. Ideas drive technological change; the production of ideas depends on organizational environment (Patrick Legros, 2013). Creativity and innovation are seen as necessary conditions for development (Rasulzada, 2007). This fact points out to big corporations both public and private, medium businesses, small businesses, and micro-businesses.
Businessmen are increasingly seeking to identify, employ, encourage, and capitalize on the innovative --- the creative individual (Stainer, 1971)
1.2.0 Research problem
Previous much research has been conducted on this topic of creative organization. In Zambia much has not been done. Now that the variables have already been identified for this particular research topic from other researches conducted outside the country Zambia; this research is going to be conduced in order to measure factors required for a creative organization. The organization to study shall be measured at both individual level and organizational level in relation to creativity.
Creativity has been defined in many ways by different authors from different fields. Such fields are psychology, business, engineering, arts, and general science, according to (Stainer, 1971). Creativity has to do with
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