Company Motivational Profile

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  • Topic: Google, Google services, AdSense
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  • Published : October 9, 2011
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Company Motivational Profile
Tommy Buchanan, Michelle Choice, Sheri Melliere, Maggie Snyder, Patricia Walker PSY/320
September 19, 2011
George Zukotynski, PhD, BCBA-D

Company Motivational Profile
Google is one of the search engines available for Internet surfers. Two computer science graduates from Stanford started Google in 1995. Larry Page and Sergey Brin began a search engine called back rub, which is Google. The two computer science graduates began in the garage of a California home. The company ran business from this garage on a server from University of Stanford. After a short time, Google became lucrative and moved from the garage to an office building (Google History, 2011). The products and services provided by Google exceed other search engines. Products and services by Google

Google has an array of products and services to choose. The most used is the form of advertisement. The use of advertisement generates most of Google’s income (Google's Mission is To Organize the World's Information and Make It Universally Accessible and Useful, 2011). Google offers Google Adwords, the Google Display Network, Double click, Google AdSense, and Google Analytics to help manage advertising (Google's Mission is To Organize the World's Information and Make It Universally Accessible and Useful, 2011). The web applications help make it easier to share information with others. Google offers several web applications such as Gmail, Google calendar, and Google documents (Google's Mission is To Organize the World's Information and Make It Universally Accessible and Useful, 2011). Google also offers a software program Google Chrome. This software helps those people who wish to use Google services from a cellular phone. Financial Information

The "Financial Results" (2011) website says Google made 3077.45 million in 2006. In 2007, Google made 4203.72 million. In 2008, Google made 4226.86 million. In 2009, Google made 6520.45million. In 2010, Google made 8505.0 million. Corporate Culture and Management

Recently Google became the topic of scrutiny because of the senate hearings against both Apple and Google concerning the antitrust laws. The hearing is to set to determine whether Google has violated any antitrust laws. Many concerns addressed are the behavior of Google, how it deals with competitors, and if it unfairly penalizes businesses that do not abide by Google rules. Google is a young and very successful company. Google knows that the most important factor to a successful company is motivation and happy employees. The corporate culture and management strategy for Google is set up to provide an environment, where the employees are challenged and free to be creative. Google’s culture or work environment is unique. The Google offices are not the typical office structure. Google’s design is to keep the employees happy and be creative. They have artwork and murals in each office that display that office’s region. They have bicycles and scooters for easy travel in between meetings. They allow pets, and provide lava lamps, massage chairs, and giant inflatable balls. The offices have more open spaces than personal offices or cubes. Employees are encouraged to work together so they have comfortable chairs and lap tops everywhere. Google also provides entertainment in the offices. For example, there are dance classes, yoga, foosball, pool tables, ping-pong tables, volleyball courts, and much more (Google, 2011). “Google’s mission is to organize the world’s information and make it universally accessible and useful.” (Google, 2011) Google’s organizational structure is set up to focus on the employees. Google has 20,000 employees worldwide, only six executive officers, and nine boards of directors. Douglas Merrill, senior director, information technology at Google spoke about Google’s organizational strategy: ‘The entire organization is compelled to give freely and learn from each other using...
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