Employee Retention Plan at Google

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Background of Google
Google is the most extensively used Internet search engine and provides Internet-related products and services, including Internet search, software and advertising technologies around the globe, include the desktop as well, with applications for web browsing, organizing and editing photos and sending massages. According to book of Bruce C. (2009), “Google has since expanded beyond its original mission of creating the best search engine to what it is today ” (p.33). Google began in1996 as a research project by Larry Page and Sergey Brin when they were both PhD students at Stanford University in California. The first name of Google was actually called BackRub which was on Stanford’s servers for a little over a year. BackRub finally became too large and was taken off of the servers. They thought that needed a better name for the engine and ultimately came up with Google. Originally the search engine used the Stanford website with the domain google.stanford.edu. The domain google.com was registered on September 15, 1997. They formally incorporated their company, Google Inc., on September 4, 1998 in the state of California. Google is well known for their organizational cultures distinctiveness and uniqueness compared to their competitors. On the Google’s website, they have listed down 10 core principles that guide the actions of the entire organization. On May of 2000, Google was in 10 different languages now and a partnership was developed with yahoo to be the default search. This is where the company really begins its humongous growth. In addition, Sergey Brin and Larry Page has established the Google’s culture that is based on informality, creativity, innovation and fun (Google, 2010). “ Focus on the user and all else will follow”- Google strives to put the end user's profits ahead of shareholders when they are making corporate decisions. Google promises for users that they’ll deliver the best user experience possible by providing a clear and simple homepage interface, relevant advertisements and fair placement in search results. Bruce C. (2009) state his point “With the expansion of the Internet, and realization of the potential impact on customer sales-base and revenues, online advertising was born, and the Google search engine has been powering that explosive growth” (p.36) Recruitment process at Google Inc .

Google is one of the multinational challenging companies where HR department has unique challenges. Google always looks forward to recruit people who have the ability to show long term results. The growth of the company is mainly because of recruiting the employees at right positions by tech executives of the company through a quirky interview process (Efrati, 2012). The recruitment process at Google takes place in the following way. After a thorough scan at the resumes, a telephonic interview is held to the selected persons, followed by the onsite interview. The onsite interview is done by four or five Googlers which is critical step in the hiring process as they look for smart, team-oriented people who have leadership, role-related knowledge, innovative thinking capabilities (“How we hire”, 2013). Later feedback is taken from multiple Googlers on the selected candidates followed by the decision of independent committees in order to make sure that the hired candidates fit for the long term goals of the company. Once after the selection is done, a HR round will be conducted for the hired candidates. After a final executive review, offer letter is provided to the hired people. However, Google alters their recruitment process from time to time based on their needs. Recently the company started focusing on entrepreneurial rather than purely intellectual qualities of the hired candidates (“Google recruitment tactics”, 2011). Draw Backs of Recruitment Process

Google hiring process has no formal, well-communicated recruitment strategy. However, nearly every candidate at Google stated that...
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