Business Plan in T.L.E

Only available on StudyMode
  • Download(s) : 630
  • Published : February 13, 2013
Open Document
Text Preview
BUSINESS PLAN IN T.L.E

Submitted to: Michael Salingsing

Submitted by: Juvan L. Duterte

LINK CORPORATION

S.Y. 2012-2013

S.Y. 2012-2013

Table of Contents
Executive Summary…………………...………………1 Company Overview
Mission & Vision Statement......................................2 Goals and Objective…………………………………...3 Values Statement……………………...………………4 Company Opportunities and Threats………………..5
Potential stealth competitors Questionnaire………..6
Business Customer Profile…………………………...7
Business Environment
Ideal customer questionnaire…………….…………..8
Customer Snapshot…………………………………...9 Industries or business analysis questionnaire………………………………………….10 Customer Profile questionnaire……………………..11
Customer Intelligence Checklist……………………12
Quick financial Projection worksheet………………13

Executive Summary
Link Corporation will be a consulting company specializing in marketing of high-technology products in international markets. The company offers high-tech manufacturers a reliable, high-quality alternative to in-house resources for business development, market development, and channel development. Juvz Repair Service will be created as a Link Corporation based in Catbalogan City, owned by its principal investors and principal operators. The initial office will be established in A-quality office space in San Fransisco Street, the heart of the Catbalogan’s Business area. Our secondary target will be the medium-sized companies in high growth areas such as multimedia and software. One of Link Corporation challenges will be establishing itself as a real consulting company, positioned as a relatively risk-free corporate purchase. Industry competition comes in several forms, the most significant being companies that choose to do business development and market research in-house. Furthermore, they are often hampered by a flawed organizational structure that does not provide the most experienced people for the client's projects. Advantage over such companies as these is that Link Corporation provides high level consulting to help integrate market research data with the companies’ goals. Link Corporation consulting will be priced at the upper edge of what the market will bear, competing with the name-brand consultants. The pricing fits with the general positioning of Link Corporation as providing high-level expertise. The company's founders are former marketers of consulting services, personal computers, and market research, all in international markets. They are founding Link Corporation to formalize the consulting services they offer. Link Corporation should be managed by working partners, in a structure taken mainly from Smith Partners. In the beginning we assume 3-5 partners. The firm estimates profits of approximately $65,000 by Year 3 with a net profit margin of 6%. The company plans on taking on approximately $130,000 in current debt and raise and additional $50,000 in long-term debt to invest in long-term assets. The company does not anticipate any cash flow problems arising.

Company Overview
MISSION:
To transform society into a highly advance technology and provide reliable services to customers. VISION:
To develop continuing success by enhancing quality services and expect our business profitable in 2016.

KEYS TO SUCCESS:

1. Excellence in fulfilling the promise--completely confidential, reliable, trustworthy expertise and information. 2. Developing visibility to generate new business leads.
3. Leveraging from a single pool of expertise into multiple revenue generation opportunities: retainer consulting, project consulting, market research, and market research published reports.

Values Statement:
* Focus our energy for greater impact
* Deliver Good service to customers
* Bring with them Expertise workers
* Stand up with integrity
* Be outstanding
* Respect the Individual
* Be relevant today and ready for tomorrow
* Be accountable
GOAL
To run a profitable...
tracking img