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Business Plan Homewood Sports Foundation

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Business Plan Homewood Sports Foundation
Homewood Sports Foundation
Business Plan

Homewood Sports Foundation
Business Plan
Our Team
Dan Langford
Ricardo Saldivar
Jen Sturm
James Wichert
Josh Baskins
Executive Summary
Mission
Project Goal
Keys to Success
Background Information
The Industry
Operational Strategy
Business Structure
Board of Directors
Standing Committees
Ad Hoc Committees
Personnel
Outside Services and Advisors
Implementation Strategy
Fundraising
Form of donations:
Cash Donation:
First Scholarship Category ­ Supersliders (ages 4­12)
1 Half­Day Named Scholarship
2 Half­Day Named Scholarship
The Second Scholarship Category ­ Development Team (ages 5­15)

Outstanding Slider
The Third Scholarship Category ­ Ski Race Team (ages 7­16)
Homewood Racer
Gear Sponsorship
Team Sponsor
Individual Student Gear Sponsor
Legacy Gifts
Corporate Giving and Sponsorship:
Pre­Season Fundraiser and Movie Preview
End of Season Party
Summer Wine Tasting
Marketing Strategy
Market Segment A: Children and their parents
Value Proposition
Demographics
Marketing Mix
Market Segment B: Donors and Sponsors
Lifestyle:
Life Cycle/Seasonality
SWOT Analysis
Competitor Analysis
Budgeting Model
How will the money be used?
Appendix A
Appendix B: (Include Documents)
Appendix C: Donor list from Truckee, CA Area
Appendix D: Donor List from South Lake Tahoe area
Appendix E: Business Model Canvas

Our Team
Dan Langford
Dan has many years experience across multiple technology industries and has held a diverse range of roles that require high levels of customer contact, interpersonal skills, business development and marketing, process design, critical thinking and innovation.
As a life science consultant Dan has worked on a numerous projects including advising a pension fund on the supply of investment and other influences on public sector R&D commercialization, strategic options to accelerate adoption of

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