Blue Band Ad Analysis
In the Name of
Almighty Allah
Who has created the universe to discover it,
And
A man will get that thing for which they will strive.
And
Which is it the favors of Your Lord that ye deny?
REPORT ON:
MISSION STATEMENT
Unilever's mission is to add vitality to life. We meet everyday needs for nutrition with brands that help people feel good, look good and get more out of life. COMPANY’S INTRODUCTION
Unilever was created in 1930 by the amalgamation of the operations of British soap maker Lever Brothers and Dutch margarine producer Margarine Unie, a merger as palm oil was a major raw material for both margarines and soaps and could be imported more efficiently in larger quantities. In the late 19th century the businesses that would later become Unilever were among the most philanthropic of their time. They set up projects to improve the lot of their workers and created products with a positive social impact, making hygiene and personal care commonplace and improving nutrition through adding vitamins to foods that were already daily staples.
Today, Unilever still believes that success means acting with 'the highest standards of corporate behavior towards our employees, consumers and the societies and world in which we live'. Over the years we've launched or participated in an ever-growing range of initiatives to source sustainable supplies of raw materials, protect environments, support local communities and much more.
At the beginning of the 21st century, Unilever Path to Growth strategy focused us on global high-potential brands and their Vitality mission is taking them into a new phase of development. More than ever, Unilever brands are helping people 'feel good, look good and get more out of life' – a sentiment close to Lord Leverhulme's heart over a hundred years ago.
Almighty Allah
Who has created the universe to discover it,
And
A man will get that thing for which they will strive.
And
Which is it the favors of Your Lord that ye deny?
REPORT ON:
MISSION STATEMENT
Unilever's mission is to add vitality to life. We meet everyday needs for nutrition with brands that help people feel good, look good and get more out of life. COMPANY’S INTRODUCTION
Unilever was created in 1930 by the amalgamation of the operations of British soap maker Lever Brothers and Dutch margarine producer Margarine Unie, a merger as palm oil was a major raw material for both margarines and soaps and could be imported more efficiently in larger quantities. In the late 19th century the businesses that would later become Unilever were among the most philanthropic of their time. They set up projects to improve the lot of their workers and created products with a positive social impact, making hygiene and personal care commonplace and improving nutrition through adding vitamins to foods that were already daily staples.
Today, Unilever still believes that success means acting with 'the highest standards of corporate behavior towards our employees, consumers and the societies and world in which we live'. Over the years we've launched or participated in an ever-growing range of initiatives to source sustainable supplies of raw materials, protect environments, support local communities and much more.
At the beginning of the 21st century, Unilever Path to Growth strategy focused us on global high-potential brands and their Vitality mission is taking them into a new phase of development. More than ever, Unilever brands are helping people 'feel good, look good and get more out of life' – a sentiment close to Lord Leverhulme's heart over a hundred years ago.