Background: Jute has been an integral part of Bengali culture for centuries‚ which is shared by both Bangladesh and West Bengal of India. Jute was called the "Golden Fibre of Bangladesh"‚ when it used to bring major portion of the foreign currency reserve for Bangladesh. But‚ as the use of polythene and other synthetic materials as a substitute for jute started to capture the market‚ most economists said that jute industry is experiencing a decline. In this project the selected products are Jute
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INTRODUCTION………………………………………………………………... IMPORTANCE AND NEED OF BRAND EXTENSION……………………... ANSOFF’S GROWTH SHARE MATRIX……………………………………... TYPES OF BRAND EXTENSION……………………………………………… ADVANTAGES & DISADVATAGES OF BRAND EXTENSION…………… EXAMPLES FROM CORPORATE……………………………………………. CONCLUSION…………………………………………….................................. REFRENCES……………………………………………………………………… 3 4 5 7 9 14 16 17 INTRODUCTION Definition: Brand extension is a marketing strategy in which a firm marketing a product with a well-developed
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its products can be seen everywhere. Popular culture is also a part of human personality. There are amounts of types of popular cultures in the world. People express their characteristic through different popular culture. Just like dress code‚ most passionate people like Western dressing style while the other introverted people like Japanese dressing style. Different popular cultures express the different personalities. Popular culture is a unique identifier of each era. Shakespeare literature
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Work Cited Daschle‚ Tom‚ et al. "Better‚ Thriftier Health Care." Washington Post. 18 Apr. 2013: A.21. SIRS Issues Researcher. Web. 07 Nov. 2013. Hospitals are facing numerous amounts pressure to change. Better care has to outweigh more care and until that happens the nation will continue to face care costs issues. Medicare can be added with more choices and protection for beneficiaries. Also reform a tax treatment of health insurance to limit the tax treatment over expensive insurance products
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Global brands Vs. Local Brands Introduction According to Ger‚ Belk and Lascu (1993)‚ advances in communications and information systems technology have shrunk distances‚ thereby linking markets through flows of information across markets. These trends enhance the management of global operations and drives up the need to deal effectively with global competition. As firms enter international markets‚ branding plays an important role in its marketing strategy. Many consumers use brands as clues to
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Music Trade Catalogs Posters Playbills and Programs Photographs Background: The Center’s collection documents the diversity of American music. We take as our starting point the European and African origins of American culture‚ selecting items which document the music of our national vernacular culture. From the 18th to early 20th century music was disseminated largely in printed form: sheet music‚ songsters‚ broadsides‚ instrumental instruction books and song anthologies. After 1920 recorded
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loader‚ to kernel. The kernel then starts the scheduler (to allow multi-tasking) and runs the first userland (i.e. outside kernel space) program Init (which is mostly responsible to run startup scripts for each runlevel)‚ at which point the kernel goes idle unless called externally. init (short for initialization) is a program for Unix-based computer operating systems that spawns all other processes. It runs as a daemon and typically has PID 1. The boot loader starts the kernel and the kernel starts
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Death of Mom-and-Pop Shops Cindy Dias English Composition II Professor James Meeze January 19‚ 2013 Based on my research paper and reading the information‚ I am going to choose how Wal-Mart is taking down mom-and-pop shops and destroying them by leaving downtown barren and empty. I am going to prove it does have some effect on small business‚ but also it has to do with our economy. I plan on the information and graphs I found by researching my information about how the big companies do take
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Nicole Sendejaz English 101 Professor Caruth 9/21/2011 Life of a Pop Star When I wake up I don’t get to hear silence and peacefulness‚ instead I’m surrounded by the sounds of ambulances going off and my assistant in my ear telling me‚ “RiRi get up you have a photo shoot at ten”. My life is at a fast pace and I signed up for this once I entered this business and being this global pop isn’t just handed to anyone on a silver platter. Ever since I was 17 years old my life changed from
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was formed in 1965 with the merger of the Pepsi-Cola Company and Frito-Lay‚ Inc. PepsiCo has since expanded from its namesake product Pepsi to a broader range of food and beverage brands‚ the largest of which include an acquisition of Tropicana in 1998 and a merger with Quaker Oats in 2001—which added the Gatorade brand to its portfolio. As of January 2012‚ 22 of PepsiCo’s product lines generated retail sales of more than $1 billion each‚ and the company’s products were distributed across more than
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