certain employees of Simon Marketing and associates had colluded to defraud the McDonald’s Corporation in excess of $13 million worth of game prizes over the promotion period (Albrecht et al‚ 2012‚ p.210). The Simon Marketing firm was contracted by McDonalds to run their promotional sweepstakes games. The game prizes consisted of cash‚ vehicles‚ vacations and/or food prizes. According to Richard Dent (FBI Special Agent in Charge)‚ the main players involved in the scheme were as follows; Linda L
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Abortion “Ethical or Unethical” In my paper I will argue on why I feel that abortions are unethical and why they should not be allowed. As you are reading this paper I really hope that I don’t start to contradict myself. Let me begin by saying there are several different reasons why abortions should be prohibited. The first reason why I feel that abortions should be prohibited is because of religious laws. The bible says that “thou shall not kill”. By aborting babies we are disobeying god and
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Indian Culture‚ Ethics and Values-based Management PGP IInd Year Individual Assignment Submitted by – KIM Question (A): Describe an ethical failure by an organisation on an important business decision and its adverse downstream consequences. ETHICAL FAILURE BY SAMSUNG Samsung Electronic one of the largest multi-billion dollar corporations in the world recently found itself on the wrong side of ethical behaviour. In 2010 Samsung Electronic exceeded the $150bn mark in the annual sales
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more various. 4) New marketing fashion ideas. 5) Eating habits change. In the internal analysis‚ all the strengths we have can be ignored first‚ because we don’t need to worry about them first. The weakness part is high possibility impacting McDonalds‚ especially the unhealthy food menu and the invariable food choices. In the external analysis‚ threats is mostly impacting McDonald’s future. And the opportunities are helping its future‚ also is important to impact McDonald’s. According the SWOT
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with a friendly caring staff. Suzanne’s staff embraced that philosophy by being very friendly with the seniors. After evaluating Suzanne’s dillema‚ I thing she should not ignore her senior citizens market. Encouraging the seniors to frequent her Mcdonalds would attract business and increase sales as a popular meeting place for this type of clientele. The group of seniors do not pose any threat since they typically leave before the lunch rush hours hit. Another plus is that seniors are friendly and
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can see through the analysis that there are certain areas where Mc Donald’s can improve its performance. Mc Donald’s EFE Matrix McDonalds is one of the Americas largest fast food chain. It was opened in 1940. McDonalds head quarter is at Oak Brook Illinois. Being the market dominator in the fast food market it is necessary to understand what is making McDonalds a leader in its market segment. So for that we will go through an EFE Matrix. External Factor evaluation (EFE) is the widely known
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2.2.1 Impact on Stakeholders This kind of unethical way of branding to rip off the best sellers‚ employees will be directly affected in terms of creativity and the job performance. It is because Tesco branding could lead to all the employees to be less creativity towards their products and eventually lowered down the job performance badly (Gong‚ Huang & Farh‚ 2009). All the products they produced is almost similar to those bestselling brands‚ they just refer and create a similar one and label
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ARE ZOOS UNETHICAL TO ANIMALS? Name: Tutor: Course: Date: University: ARE ZOOS UNETHICAL TO ANIMALS? Introduction In recent times‚ argumentative debates have been witnessed over the moral predicament that zoos brings concerning animals’ rights‚ liberties and ordinary behavior. Most of the people take zoo as unethical and cruel whereas others have the opinion that they are moral due to the fact that they support in study‚ safeguard‚ and proper treatment of wildlife. This profound topic has caused
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Bahaudin G. Mujtaba. (2007). McDonald’s Success Strategy and Global Expansion through Customer and Brand loyalty Vernon life cycle reference: Figure 3: (2010) Sunanda Chavan . (2010). What made McDonald ’s big in India. Available: http://www.managementparadise.com/forums/marketing-management/205743-what-made-mcdonald-s-big-biz-india.html . Last accessed 23rd Jan 2011. (2010)
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Unethical Behavior in Organizations Many organizations spend great amount of resources to implement a set of ethics for employees to follow. However‚ the concept of what is culturally acceptable behavior‚ too often‚ is not aligned with organization’s intended ethics. As result‚ this paper explores the impact of unethical behavior‚ and the effects on the workforce. The intent is to reveal the benefits of business research and how this tool can unravel innovative solutions to dealing with unethical
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