that they have success in European market like in US market. Their strategy in Europe focus on brand segmentation and operational efficiency. They created a brand portfolio segmented by price. For example‚ Bauknecht is a high-end product while Inis is a low-end‚ value brand. The Philips/Whirlpool brand filled the middle range. In 1995‚ Whirlpool was the most recognized appliance brand name in Europe. Moreover‚ they also increased their operational efficiency through reducing costs‚ reducing
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the establishment of Coffee and local coffee houses. In this paper‚ I will identify the ways that the new coffee consumption was controversial‚ identify ways in which coffee establishments symbolized the growing economy and the political power of Europe in the Middle Ages‚ and how the artists depict the coffee consumption and coffee houses.
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During the enlightenment era in Europe‚ conflict began to stir the among European nations. Great philosophers including Locke‚ Rousseau‚ Voltaire‚ and Montesquieu had started introducing ideas of human rights‚ liberty‚ and nationalism‚ leading to a demand for new leaders and for revolutions in Europe ("Enlightenment"). This all took place as many nations desired to expand their boundaries with colonies or into other the territory of other countries. The best leader who would rise from this time of
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EUROPE UK EXTRAS politics/policies Angela Merkel‚ although well respected due to her efforts to shape Germany. Her moves include making Germany a multicultural society through domestic policies‚ managing foreign affairs by strengthening transatlantic economic relationships‚ and guaranteeing private savings account deposits during the Eurozone Crisis. François Hollande‚ President of France‚ has tried to put in measures to manage the budget of France‚ build strong relationships with Germany
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increasing commercial dominance. Russia on the other hand was heavily concerned with territorial expansion‚ eventually becoming the chief power of Eastern Europe. From there‚ Russian czars embarked on a course of selective Westernization which‚ despite mimicking of the West‚ Russia remained outside the global trade system. During the fifteenth century‚ Europe moved to a new role in world trade. The common economic changes of this time period brought about the beginnings of mass consumerism to the Western
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Europe in the 1500s was a very active continent. Many of its residents tried to leave their mark on their own land. Others wanted to expand the power that they had. They were able to do both‚ and there are signs that show of their accomplishments even today. I believe Europe’s rise was certain. They had navigation skills and well-built ships‚ held advantages in the early encounters of the neighboring countries‚ and the drive to spread their way all over the world. That combined with their sheer drive
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1 Summary - Roseberry Introduction European History and the Construction of Anthropological Subjects In the book‚ Europe and the People Without History Eric Wolf (1982) discusses his belief that anthropologists cannot ignore history for whatever reason[footnoteRef:1]. The category of record he promotes is a single one that is in black and white on a universal scale which conversantly takes into account all the main alterations the history of the world has had to go through for decades‚ a
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Cultural Contrast between China and Europe When speaking about culture‚ we can simply find significantly differences among every countries. Culture enables people to find a group or other individuals who have the same values and beliefs. So different countries have different cultural backgrounds based on their own beliefs‚ in which people display many styles of clothings and appearances‚ food and eating habits‚ architectures and home lives‚ travel and leisure habits. This paper will
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one can see a long steady build-up toward it in Western Europe over many centuries. The extensive use of water wheels‚ windmills‚ and other labor saving devices all put the European mentality in touch with exploiting natural forces and laws to increase productivity. The Enlightenment’s scientific discoveries also laid the foundations for industrial and scientific advances of the 1800’s. All of these developments took place in Western Europe because of different forces that fed back on one another
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Around 1347 in Western Europe‚ an Asia epidemic‚ The Black Death became widely spread through frequent trading with infected cities. In three years’ time‚ one third or about twenty-five millions of Europe’s population was killed by the plague. The Black Death victims were susceptible to contracting the plague due the seven year famine that occurred directly before the outbreak. Shortage of food‚ caused by extreme weathers that prevented crop growth‚ weakened the population’s immunity to deadliest
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