ADVERTISEMENT IN PAKISTAN Definition: Advertising is a means of communication with the users of a product or service. Advertisements are messages paid for by those who send them and are intended to inform or influence people who receive them. Description: Advertising is always present‚ though people may not be aware of it. In today’s world‚ advertising uses every possible media to get its message through. It does this via television‚ print (newspapers‚ magazines‚ journals etc)‚ radio‚ press
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consumers’ behavior regarding the attraction of products or advertisements. Promotion is a really important factor for giving consumers images about a product. Traditional advertising plays commercials on TV‚ but now the way of advertising has changed to mobile advertising. Compared to traditional advertising‚ mobile advertising is much better‚ due to the visibility of the advertisements‚ effectiveness of mobile advertising‚ and the cost of advertisement. What is mobile advertising? It is a new kind of channel
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Cosmetic Advertisements People believe cosmetic products are the answers to facial perfection. This often happens because cosmetic advertising creates an illusion that cosmetic products are the source to real beauty. People that are trying to fill that void in their lives took towards cosmetic products to fill the void. People follow cosmetic advertisements in learning that one can achieve true beauty using makeup. Cosmetic advertisements teach that the more cosmetic products a person
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Advertisement‚ Good or Not? Advertisement is news or a message that is made for persuade or influenced people to be interested in the product or service that a company offers. It means that every ad must be persuasive. There are many kinds of ads; based on its nature of advertisement‚ it is divide into Commerce ads and Non-commerce ads. Commerce ads made for influencing people in order to have‚ buy and use the product that has been advertised. On the other hand non-commerce ads made to get people’s
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of the Youth in Nation Building The role of the youths towards the nation building First of all we have that the youths are the period between childhood and adulthood. Secondly‚ the nation is a country considered as a group of people living in a certain territory under one Government. Thirdly‚ we also have to know “Building” here means not masonry constructed‚ instead the development of the nation‚ the future of our country. The vision of our country lies in the hands of our youths. They are
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Favourite advertisements: “Cadbury Diary Milk “chocolates Objective of Advertising : • Cadbury’s decision to position Diary Milk as a dessert opened up new avenues of marketing in terms of a new target customers and instance of purchase. This could lead to generating higher business by an increase in Sales within newly formed target customer or the newly created purchase occasions‚ in order to encourage them to purchase diary milk and recommend to others. • It’s a persuasive advertising -: its
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Impact of Advertisement In the 21st century we all are aware of the development of science and technology and of the progress made by mankind. Science has always given us a lot and one of the gifts of science is mass-media which includes television‚ radio etc. Television is having a great impact on our minds and as a result we learn word to word utterances of the persons acting before us. This is true whether they are in serials or in advertisements. Nowadays‚ we find that children pay more
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client-servicing department. While copywriters provide the words that are read or heard in the advertisements‚ the art directors are responsible for the visual part of the campaign. The ability to understand and interpret the motivation of the audience and the characteristics of the products are the main skills required here. Media Department:This department is responsible for placing the advertisements in the print or electronic medium‚ from where they reach the target audience. The work entails
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Advertising Manipulation Advertisements are located everywhere. No one can go anywhere without seeing at least one advertisement. These ads‚ as they are called‚ are an essential part of every type of media. They are placed in television‚ radio‚ magazines‚ and can even be seen on billboards by the roadside. Advertisements allow media to be sold at a cheaper price‚ and sometimes even free‚ to the consumer. Advertisers pay media companies to place their ads into the media. Therefore‚ the
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begun to show more devotion for a soulmate relationship‚ in which both spouses are equal. Print advertisements are one aspect that helps contribute to maintaining patriarchal love. The advertisements display multiple aspects of patriarchal love which heavily influences individuals of our society. Patriarchal advertisements are mainly displayed using a male perspective. The main goal of the advertisements is to show what would make a woman appropriate or desirable for a man. In a patriarchal relationship
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