Michael Kor Vs Walmart Customer Benefit Package
Customer Benefit Package
Walmart VS. Michael Kors
Assignment – 1A
Introduction to Operations Management
Submitted by: Tanya-Louise Gray
To contrast the Customer Benefit Package of Wal-Mart against Michael Kors for purchasing a suit or a new formal dress, there are many contributing factors. People look for different benefits from the service and products to satisfy what they are looking for. Wal-Mart compared to Michael Kors has a lot of contrasting factors both in goods and services provided. The biggest factors between the two that I see would be price, quality (value) and selection.
Michael Kors and Wal-Mart are opposites in terms of tangible and intangible good; tangible goods being the actual products while intangible goods is the service provided. Wal-Mart has many different departments in each store location from clothing, electronics, home, furniture, patio, baby/kids, toys, shoes, jewelry, photo center, …show more content…
Most Wal-Mart locations have a pharmacy, photo-lab and a McDonalds. There are Wal-Marts called “Super Stores” which have a Tim Horton’s (along with a McDonalds), a grocery, a auto and vision department. Having all these extra departments for me truly would make Wal-Mart a great visit, being able to go one store and actually get everything that my family may need. A peripheral good for Michael Kors is the way they lay out their entire store locations, they are always very clean and open. Purses and wallets are laid out so they grab the customer’s attention and you can see everything they have without having to dig. Like I said before, the costumer is the main priority to Michael Kors – they want you to buy their products. When I walk into a store it is easy for me to look around the store and see where I want to go, being able to see all purses and wallets right there makes my visit easy and
Walmart VS. Michael Kors
Assignment – 1A
Introduction to Operations Management
Submitted by: Tanya-Louise Gray
To contrast the Customer Benefit Package of Wal-Mart against Michael Kors for purchasing a suit or a new formal dress, there are many contributing factors. People look for different benefits from the service and products to satisfy what they are looking for. Wal-Mart compared to Michael Kors has a lot of contrasting factors both in goods and services provided. The biggest factors between the two that I see would be price, quality (value) and selection.
Michael Kors and Wal-Mart are opposites in terms of tangible and intangible good; tangible goods being the actual products while intangible goods is the service provided. Wal-Mart has many different departments in each store location from clothing, electronics, home, furniture, patio, baby/kids, toys, shoes, jewelry, photo center, …show more content…
Most Wal-Mart locations have a pharmacy, photo-lab and a McDonalds. There are Wal-Marts called “Super Stores” which have a Tim Horton’s (along with a McDonalds), a grocery, a auto and vision department. Having all these extra departments for me truly would make Wal-Mart a great visit, being able to go one store and actually get everything that my family may need. A peripheral good for Michael Kors is the way they lay out their entire store locations, they are always very clean and open. Purses and wallets are laid out so they grab the customer’s attention and you can see everything they have without having to dig. Like I said before, the costumer is the main priority to Michael Kors – they want you to buy their products. When I walk into a store it is easy for me to look around the store and see where I want to go, being able to see all purses and wallets right there makes my visit easy and