Google —— Human Capital is a Companies Most Precious Resource
Organizational Behavior
Google
Human Capital is a Companies Most Precious Resource
2009/6/16
Google now has the first position as the most desirable place to work for graduates. In less than a handful of years, Google has developed to be a family of talent people around the world as a “recruiting machine”.
The most valuable resource of a company is its people. This is indeed the case when it comes to search engine industry. While Baidu, the Chinese search engine company, is facing a number of strikes this year, Google kept being the most valuable brand name in the world due to their successful recruiting strategy.
This report aims at analyzing the elements of success of Google so as to help Baidu solve its problem combing organizational behavior theory with Google’s case.
Job Satisfaction
Job satisfaction has been defined as a pleasurable emotional state resulting from an attitude and reaction towards one’s job as an important index measured by organizations. Satisfied employees tend to be more productive, creative and committed to their employers, and recent studies have shown a direct correlation between staff and consumer satisfaction.
There is a variety of external and internal influences on job satisfaction including culture, management style, employee involvement and employees’ own expectation to their jobs. As we know that Google provide the prefect working condition and flexible benefits for their employees to increase their job satisfaction. We will analyze these elements in details in the following.
The more important is that Google is always focusing on internal elements of job design to meet the high job expectation of their employees. According to the 2006 General Social Survey conducted by the National Opinion Research Center, the people who are the most satisfied with their work and thus with their life overall, are those in positions of helping other people, for the most part, or teaching, or
Human Capital is a Companies Most Precious Resource
2009/6/16
Google now has the first position as the most desirable place to work for graduates. In less than a handful of years, Google has developed to be a family of talent people around the world as a “recruiting machine”.
The most valuable resource of a company is its people. This is indeed the case when it comes to search engine industry. While Baidu, the Chinese search engine company, is facing a number of strikes this year, Google kept being the most valuable brand name in the world due to their successful recruiting strategy.
This report aims at analyzing the elements of success of Google so as to help Baidu solve its problem combing organizational behavior theory with Google’s case.
Job Satisfaction
Job satisfaction has been defined as a pleasurable emotional state resulting from an attitude and reaction towards one’s job as an important index measured by organizations. Satisfied employees tend to be more productive, creative and committed to their employers, and recent studies have shown a direct correlation between staff and consumer satisfaction.
There is a variety of external and internal influences on job satisfaction including culture, management style, employee involvement and employees’ own expectation to their jobs. As we know that Google provide the prefect working condition and flexible benefits for their employees to increase their job satisfaction. We will analyze these elements in details in the following.
The more important is that Google is always focusing on internal elements of job design to meet the high job expectation of their employees. According to the 2006 General Social Survey conducted by the National Opinion Research Center, the people who are the most satisfied with their work and thus with their life overall, are those in positions of helping other people, for the most part, or teaching, or